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Mindbody Podcast

Wellness Revolutionaries | A New Definition of Wealth with Seth Streeter


Listen as Blake interviews Seth Streeter, Co-founder and CEO of Mission Wealth, a successful wealth management firm based in Santa Barbara, California. Seth speaks differently than most financial advisors, encouraging his clients to think beyond the balance sheet and make financial decisions with their life purpose in mind. Together, they unwrap the shifting “American Dream,” the “Ten Dimensions of Wealth,” and what it means to truly find success.


  • Introduction [00:47]

  • Interview with Seth Streeter [06:58]

  • The Ten Dimensions of Wealth [08:43]

  • The shifting “American Dream” [11:42]

  • Seth’s work and the 3.0 vision [15:04]

  • “The Big Leap” [19:10]

  • The Impact and Fun Dimensions of Wealth [28:32]

  • Making the most of your 3.0 vision [32:45]

  • A generational shift [41:18]

  • The old way vs. the new way [47:59]

  • Closing remarks [50:38]

  • Credits [52:35]

Referenced Resources:

Guest Details:

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Blake: [00:00:03] How do you define wealth? If you think it's the size of your bank account, the make of your car, and the square footage of your house, the Wellness Revolutionary I talked to today thinks you may be leaving not money but happiness on the table.

Seth: [00:00:18] I've worked with people that are worth 100 million dollars but they can't go to sleep without taking sleeping pills because they have so much anxiety, they are really lonely, they don't have great friendships because they're working all the time, they can't climb two flights of steps without being winded because they're not healthy. So is this person that's worth 100 million dollars that's in this state really wealthy? I would say no.

Blake: [00:00:58] Welcome to Wellness Revolutionaries, the podcast that shines a light on the leaders of the Wellness Revolution. I'm talking about the inspiring women and men focused on building a culture of wellness in America. I'm Blake Beltram MINDBODY co-founder and evangelist and your host, tour guide, and companion on this journey toward a healthier, happier us. If I told you that my guest today, Seth Streeter, believes that money accounts for just 10 percent of your wealth. And that the other 90 percent of your wealth actually has to be measured equally by things like your spiritual well-being, your emotional, intellectual, and physical well-being, the difference that you make in the world, and even the amount of fun you have in your life, you'd probably think I'm talking to a yoga or meditation teacher or maybe a spiritual influence or like a Deepak Chopra or Eckhart Tolle. Well, you might be surprised to find out that Seth Streeter is actually the co-founder and CEO of a wealth management firm with billions of dollars under management in 12 offices across the country. I was introduced to Seth a few years ago by my friend and co-founder, Rick Stollmeyer, and Seth and I sat next to each other on a plane, we were complete strangers, and we just talked non-stop until the plane landed. And if you told me that I'd be seated next to the CEO of wealth management firm, no disrespect to the field, but I'd never guess that we would hit it off to the extent that Seth and I hit it off. I was delighted to learn that Seth talks about and frame's wealth in a way that is remarkably similar almost identical, in fact, to the way I talk about and frame wellness. He even has a pie chart with 10 slices that illustrate his ten dimensions of wealth and the seven dimensions of wellness that we talk about on this show are included in those and he adds a few more. So we are truly speaking the same language, I, or we, frame it through the lens of wellness; we're in the wellness world. And Seth, being from the financial world, looks at it through the lens of wealth or redefining wealth. So you can call it wellness; call it wealth; call it happiness. It's about living a fulfilling life. And we now know, in case you missed, it the jury is in: being happy and joyful does not come from money or fame or status. If you still think that once you get that job. Or that big check or that part or that relationship, that poof, you'll be happy. You haven't been coming to the meetings, my friend. Some might say at this point, in fact, that you are living in the old paradigm and it's time to update how you think about success. And Seth speaks to this beautifully. He may change your life, no joke, and if he doesn't change your life he'll certainly give you another way to look at your life. And, before I go on, let me make clear, I have nothing against money. I love money. In fact, I like having it; I like having a lot of it. I intend to have more of it. Does that make me weird? I don't think so. Other things may make me weird but I don't think this does. I mean what do you not like having a lot of money or the idea of having a lot of money? What Is your relationship with money? Have you really thought about it.? I mean really thought about it? Have you put it into proper perspective in your life in relation to what you yourself cherish and value?

[00:04:26] Because we have been conditioned to chase the pot of gold at the end of the rainbow and a lot of people do chase it for years, maybe their whole life, and if they never get it they feel like a failure and if they do get it, and there are countless examples of this, they wrap their arms around that pot of gold for a little while until ultimately they go, "What the eff? I'm still not happy. I might even be more miserable and feel more alone than ever. I mean I thought this was supposed to be it. Now where do I turn?" We all know some very public examples of this now where that actually happened and the person turned inward and maybe did find some inner peace. People like Jim Carrey and Russell Brand, Tom Shadyac, who is a successful Hollywood director, chronicles his own inward journey in this exact regard in the documentary "I Am." This guy went from like three mansions to a mobile home. But unfortunately there are many many more examples where people that made it quote unquote in society's eyes turned toward substance abuse self-destructive behaviors and even taking their own lives in many cases. You know when we see a Kate Spade and an Anthony Bourdain and a Robin Williams taking their own lives we have to stop and re-evaluate our old notions of what it means to be successful and how we, as a culture, define wealth. Well I think Seth Streeter is an absolute genius when it comes defining or redefining wealth. He's seen it up close and personal as a wealth management CEO for 18 plus years. He speaks from experience not from "Mountaintop theory" and he comes from the heart on this. He's the real deal. It's essentially a values based rather than a dollar based approach to wealth. And if you like what you hear, by the way, there are some really cool free resources. I will point you to at the end of the show. Seth is a true pioneer and I hope others in the financial sector are listening because for this social movement, this Wellness Revolution to really take hold, it's paramount that we follow his visionary lead when it comes to, as he talks about, redefining wealth. So here's my conversation with Mission Wealth founder and CEO, Seth Streeter.

Blake: [00:06:58] Hi Seth. How are you?

Seth: [00:06:59] I'm doing great, thanks.

Blake: [00:07:00] It's such a pleasure to be here with you in Santa Barbara. So to set the context a little bit in your office. We're sitting in the boardroom of Mission Wealth. It's a beautiful day outside. I can see the mountains and the foothills of Santa Barbara and some palm trees.

Seth: [00:07:14] Another beautiful day in Santa Barbara.

Blake: [00:07:16] Another perfect day in paradise. How long have you been here?

Seth: [00:07:19] So I came to UCSB many years ago and I moved back here permanently 20 years ago. So I've lived in Santa Barbara for 20 years as a quote-unquote functional adult.

Blake: [00:07:28] And you went to UCSB?

Seth: [00:07:29] I did. I grew up in Colorado, I came to UCSB, I thought it was going to get into commercials and advertising so I studied Communications and then Sociology and so, of cocourse,hat's a logical segue to getting into finance, which you know the journey of life. So I've been in finance now for 26 years and I love it.

Blake: [00:07:46] One of the things I was just saying before we turn the mics on is you and I had five minutes here together as we were setting up and we just started going. And that's what happened the first time that we met. You and I sat next to each other on the plane and I think we talked nonstop.

Seth: [00:07:59] I know. It was just flowing.

Blake: [00:08:00] It was flowing. We knew all of the same books, we had some of the same favorite books and same philosophies.

Seth: [00:08:04] Exactly.

Blake: [00:08:05] And I think the way that relates to Wellness Revolutionaries is you and I were just talking about is this show is really geared toward the people that are out there that feel some sort of calling or soul pull to lead this Wellness Revolution that's taking place on the planet. And as we were saying it's almost it's own language, isn't it? You recognize when there's someone else who speaks that language.

Seth: [00:08:24] You can see the kind of energy that they carry as well. There's kind of this purposeful intent and energy that they carry and there's a vibration to that. And so I'm attracted to that and I think that's what other people become attracted to. So we're kind of these soldiers out here trying to make transformational change in the world. And it's great to have our tribe.

Blake: [00:08:43] It is great. And I love that you are leading in the financial dimension of wellness and we'll talk a little bit about the dimensions. It's no surprise to me that this show is geared around the 7 dimensions of wellness as we call it. And you have a paradigm wherein you teach that 10 dimensions of wealth.

Seth: [00:08:59] Exactly.

Blake: [00:08:59] And most of those overlap.

Seth: [00:09:00] They do; lots of overlap, which makes sense. You know, the teachings are out there, there's various teachers but the teachings are kind of these universal laws and we just have different people that kind of run into them and hopefully share them so they can be embraced by as many people as possible.

Blake: [00:09:12] Are you embraced by your colleagues and peers and your contemporaries? Because that's what's interesting to me is that your approach could be seen as a little bit radical. I would imagine so. Are you an anomaly in your own peer group?

Seth: [00:09:27] So you know when I started speaking in this way, more openly, not as covertly as before, it was definitely outside the normal realm of a financial CEO to be discussing, you know, things around holistic wealth and spiritual capital and social capital and intellectual capital. But now I think the industry is really evolved in a lot of ways and I give that largely to millennials who've helped shape it because millennials are more purpose-oriented. And so this is resonating with them and so some of these old, kind of traditional firms, are having these younger clientele that are saying, "Hey, talk to me about social responsible investing. I want to wind my values with my investing" or "Talk to me about kind of my purpose in life not just my asset allocation." So, you know, as businesses have consumers that are demanding, kind of broader view these businesses are having to shape accordingly.

Blake: [00:10:13] I used to have a little bit of a problem with the millennial generation I had some experiences where I felt they were the generation of entitlement and so on. So I've fallen in love with them because I feel like they are really going to drive the social change in that if they don't find purpose and meaning and that they're making a real difference in the job that they're doing, they're going to be down the road. Do you think that the tail is wagging the dog a little bit in a positive way in that if companies that are maybe run by older generations don't adapt to this they'll find themselves?

Seth: [00:10:40] Absolutely. They'll become dinosaurs. I mean, we have to always evolve. And if you just look at the investment world today there's over 20 trillion dollars invested in socially responsible investments and there's 200 billion domestically in philanthropic investments. So 20 trillion according to 200 billion. It's a pretty amazing delta and that's largely because these younger generation are really wanting to have more purpose and more purposeful conversations and they're shopping certain ways. They also want to work for companies that are mission driven. So they're willing to make less money to work for a company they feel deeply aligned with than a company that maybe has quote unquote better benefits and a larger paycheck which you know our parents probably would have taken the job with greater stability and a greater paycheck. The other piece is that millennials want to live where they want to live and they want to live the way they want to live where you know my parents generation like you got a job and you transferred your family wherever the job was and you got a home and that was your world. We're now millennials say no I want to have freedom I want to have flexible schedule I want to be mobile. And so they're finding ways to work for companies that support that.

Blake: [00:11:40] So the American Dream has really shifted, hasn't it?

Seth: [00:11:42] It has. And the financial plans have shifted. I mean it used to be that the home was a center of the financial plan like your home was your most important asset and you built around that. Well now, a lot of millennials don't want to own a home. They want to have flexibility they might go AirBNB in different parts of the world; they want cash flow; they want liquidity; they want flexibility. So, you know, the financial planning industry is having to also morph around these kind of new shifts in prioritization.

Blake: [00:12:08] And the home, traditionally, was seen as stability and it was also a sign of status as well. So where are the Millennials finding their stability and where are they finding their status?

Seth: [00:12:18] You know, look at social media. It's the latest snapchat post of them climbing Machu Picchu or skydiving, you know, doing something in nature, taking a hike at a beach; that's where they're finding their kind of sense of validation. It's not saying look at my big home and look at my big fence around my big home and my manicured lawn. It's look at my lifestyle, look at my sense of playfulness in my life, look at my peer group, look at my energy level, look at my health and vitality, look at the joy I have in my life. These are the new status symbols that matter to them.

Blake: [00:12:46] And do you see that as a positive shift? Do we need a cultural shift in terms of how we look at money and is that shift already happening?

Seth: [00:12:56] Yes and yes. So I think, absolutely, there still needs to be more of a shift because talking about these, you know, Facebook posts and social media - actually millennials don't use Facebook, I shouldn't have said that. They're using you know Instagram and Snapchat but the posts that you see are these external really nice portrayals of their life but there isn't always congruency with their inside game as far as their sense of real purpose and their careers or true financial stability. So when it comes to finances I think a lot of people have been focused on the external kind of conditional realm saying look at my house look at my car look at my clothes. This proves that I'm successful. But really it has to start from the inside out. So it has to start with someone's personal relationship with money and making sure that game is set up will then allow the external game to be much more sustainably set up.

Blake: [00:13:43] And how do you see, I mean, traditionally looking back what's been our relationship with money as a culture and where do you see that now and how do you see that shifting? [00:13:51][8.6]

Seth: [00:13:52] While I'll just speak in the western societies, so kind of the Western society money has been largely about material gain. How much money is in your bank account or in your 401K? And if that goes up then you feel better if it goes down you feel worse. How large of a home do you have? What kind of car do you drive? These are all kind of traditional metrics of quote unquote success. But you know I've worked with people that are worth 100 million dollars but they can't go to sleep without taking sleeping pills because they have so much anxiety. They are really lonely they don't have great friendships because they're working all the time. They can't climb two flights of steps without being winded because they're not healthy. So is this person that's worth 100 million dollars that's in this state really wealthy. I would say no. So I think what's happening is people are starting to look at wealth across these multidimensional perspectives to say Hey yes I want to have money and that's important to me. But I also want to have these other dimensions of wealth. And what we're finding is they don't have to live in two separate areas. When you have all those other dimensions in check you actually can also have the financial dimension in check, you know they're not opposing forces. And that's really where the exciting area is for me is helping people find that they can lean into their physical health, their spiritual life, their emotional well-being, their intellectual pursuits, and find more financial security and freedom.

Blake: [00:15:04] Is this something that you talk about with all of your clients at Mission Wealth? Mission wealth or does it really depend on the client and depend on their needs? I'm really curious. We live close to Montecito. There's a lot of old money in Santa Barbara and Montecito. I would imagine some of your clients maybe don't relate to this message as well and that's something you're clearly passionate about and the name of your company is Mission Wealth. So is this something that applies to all of the people that you work with?

Seth: [00:15:29] I would say it doesn't apply to them initially. Right. So people come to us because we're a very successful wealth management firm with a national platform. We manage over 2 billion in assets for about 1,000 families and we advise on another 2 billion. So, you know, we're a serious firm doing great work and we're highly competent in the areas of the balance sheet: cash flow, taxes, estate planning, asset allocation, but we will meet clients where they are, and so maybe they've just sold the company or they just inherited assets or they just have a decision around stock options or they want to retire. So we say great let's dive into what your pressing issue is which usually is financially related. But then when you're really present with someone and you help them uncover the broader aspects of their lives; I see it as almost a Trojan horse to kind of be a portal into these other dimensions which are more in the holistic realm. So they might come to us saying I need a certain rate of return and I want to retire in three years and this home with this amount of cash flow, but then we're finding that there's a need beneath the need that actually is rooted in something beyond the balance sheet and that's where we can really do the work that I feel is most meaningful.

Blake: [00:16:30] Say more about the need beneath the need.

Seth: [00:16:32] Well, again, we all have in our minds the things we think we need to be quote unquote happy or to be enough, right? And so if I could only have a million dollars in my 401K; if I could only have ten thousand dollars a month of cash flow; if I could only get this dream home, then finally, gosh, I would be happy. And, of course, we might feel some momentary joy or satisfaction but then the new shoes get dirty and we want the other ones or the home isn't exactly what we hoped it would be or the new relationship isn't what we hoped it would be. And so the need beneath the need is finding out what is that kind of driver or that sense of worthiness that is associated to something conditional and helping people to really have a deeper connection to what really worthiness is which is not conditional something rooted in who they are at their core. And even a framework beyond themself at their core helps them then to have a better relationship with their career, with their home, with their family, with their 401K.

Blake: [00:17:23] Do you see people transform through this paradigm as you start to work with people and call their attention to the need beneath? Do you see transformation?

Seth: [00:17:32] That's why I get up every day. I mean I just I love this work; when people get lit up to what really makes them most alive. And so, you know, I just did a workshop for 30 people and it was on developing your life 3.0 vision. So these were 30 people who were all close to retirement or about ready, you know, who've recently retired, many of them were business owners who had sold companies and the framework was around: First of all, you have your sense of identity. Like when we're younger, who are we? Are you the funny guy? Are you the academic? Are you the athlete; the musician? And then we start our field of study and we start to get our sense of phase two which is responsibility. Right? We have our job, we graduate maybe from college, we start a company, we then grow our families, grow our businesses, but there comes a time when our kids become more independent, where we've achieved a lot of what we wanted to professionally and we start thinking about that third phase which is that phase of freedom and in the phase of freedom it might be pursuing a bucket list item like taking a photography class or going to Bali. It might also be kind of our legacy. What impact am I going to have before I depart? Or how can I invest in some of these relationships that I've let kind of go sideways during my working phase of life? So this developing a 3.0 phase of life that's more impassioned, more about really joyful impact, is something that people are really resonating with and that's something that I feel a lot of people have so much to contribute at this third phase of life and they're not going to be satisfied just playing golf all day long. They want to have a way to contribute and to feel really worthy based on these natural gifts that they can deploy into the world.

Blake: [00:18:59] And is that a matter of age? Is it a function of financial status? Does everyone have the ability to move into that third phase if they're constricted by financial concerns?

Seth: [00:19:10] Yes, they can move into it. It's not a linear one to three necessarily. So it's a phase of life where you're operating from that rooted sense of authentic mastery. You know, in life, we have our levels of incompetence which we don't want to do much of, our levels of competence, which okay we're okay at, our level of excellence where okay now we're really being known for something we do and a lot of people reside at that level of excellence. But as the author Gay Hendricks says: to get to the level of genius requires a leap, and in order to make that leap, it's an undefined space that's going to be deploying your unique assets, skills, gifts into the world. And if you can do that, if you can be brave enough to take that leap, you could be 18 years old, you could be 81 years old. You're going to find there's a whole new space to play in and explore and contribute from.

Blake: [00:19:54] The book that Seth references here is called "The Big Leap: Conquer Your Hidden Fear and Take Life to the Next Level." Gay Hendricks has written a few other books including "Conscious Loving" and "Learning to Love Yourself". Seth is effectively merging the worlds of self actualisation and financial management. Realize these aren't the kind of books you'd expect to find on a typical American CEO's nightstand. I think it's a powerful combination. And that Seth is spot on.

Seth: [00:20:29] The leap is great if you are focusing more on your career, looking to make some directional change. I think the leap is really great for that. If you're looking for you know your kind of place on the planet, I love "A New Earth" by Eckhart Tolle. I mean I think that's like a really good framing. There's so many great books out there; there's so many great podcasts out there but a lot of times people don't have the bandwidth to consume all of this data. They're just like busy, right now they're in the car and they're listening to this because they had to go from point A to point B so they're hearing us right now. And what I would want to say to them is just you can transform. The place you're in in your life right now doesn't have to be where you're stuck forever. We all have the ability to pivot and so figure out where you want to pivot the most and then just take one step to move you in the direction you want to move in.

Blake: [00:21:17] I'm really interested to hear more about this because I imagine a lot of the listeners of this show are people that are in the wellness field it's called Wellness Revolutionaries. It's really geared toward people that are leading and in the forefront of the Wellness Revolution in various ways everywhere from boutique business owners to wealth management people such as yourself. So tell me a little bit more about that leap. What does that require?

Seth: [00:21:37] Imagine someone who's for example a woman in her 30s that just started a fitness business. Is that somebody who could make that leap and what would be the difference in their life and in their business?

[00:21:49] So taking the leap it's like a chasm and it's this undefined space that is scary to leap over. And yet on the other side is like this treasure chest that we've been sitting on all along begging saying can I have some spare change and yet there's this treasure underneath us. So as an example with clients we'll take him through something called their "Inspired Life Purpose". Imagine four circles stacked on top of each other and the top left circle would be their natural gifts. These are the things that always come really easy to them; they've just been really great at this natural skill. And then the top right circle would be your acquired skills; these are attributes you've gained through education or experience. The bottom left circle is your passion: how you'd spend your time if you had all the money in the world, what would you do? What do you love to do? And then the bottom right circle is a huge trend or the world's greatest need; something you really are passionate about. So where your natural gifts intersects with your acquired skills with your greatest passion with what the world needs most. This is your inspired life purpose. So for this 30 year old owner of this boutique yoga studio I would want to understand if she feels like she's really in her space of mastery on a high percentage of each day. And if she's not, why not?

And if she was what would that exponential growth look like if she could better deploy that mastery into her business into the community that is potentially coming to her business to her employees that are working in her business. You know how could she think exponentially, leveraging that area of genius that is unique to her through her business. Most people I find have their kind of work life that's over here that uses some of their excellence and maybe some of their genius and then they have their kind of personal dream life over here where they dream about really doing more, being these revolutionaries. What I find is the integration of those two is really where the magic happens.

Blake: [00:23:28] And that tends to lead to financial solvency.

Seth: [00:23:32] It's just a currency, I mean, it's just a currency of value. So when we are operating from a very authentic state using our gifts in the world as we are best able to as I say being in our fullest expression of ourselves. When we're in our fullest expression of ourselves then you're going to have greater impact. When you have greater impact, there's always an opportunity to make money.

Blake: [00:23:50] That's really it, isn't it? And I see this page in this book. This is a fantastic book. Did you publish this book just for the workshop?

Seth: [00:23:56] Yes. And it's not been publicly released yet but we have some of the exercises on our website: You can see a number of the inspired life purpose and the ten dimensions of wealth and they can also watch the TED talk and get some of that there.

Blake: [00:24:08] This is fantastic. I'm going to, with your permission, I'll take a photo of the image that you just talked us through and post that on the Instagram Page. I love the four quadrants that inspired life purpose is where they intersect. This seems so obvious in a sense and yet it's something that as we grow up in our culture that we just don't really seem to spend a lot of time talking about and focusing on. What's that about? What are we missing?

Seth: [00:24:33] We've been socialized out of our genius zone a lot of times you know we've lost that. And what's great with this exercise is to have your tribe of people that you're really close with, friends and family who know you intimately. And what I say is have this sheet out printed out put it on your mirror put a couple of words in each of the four circles that you know, okay I've always been great at this. I've gained this skill at this. I'm a yoga teacher. I'm an attorney. I'm passionate about this. I'm passionate about illiteracy. I'm passionate about sustainability. I'm passionate about animals. And so put a couple of words there but then there can be kind of a inspired life purpose party and have your friends get together and say but let's talk about your areas of skill. Tell me what you have and let me add a few more into that circle and then working together to have people brainstorm that inspired life purpose comes up with some incredible outcomes and then you say okay, now I have more clarity about what my work in this world is. How can I bring it into my business? How can I bring it into my work in the community? How can I bring this as a parent? As a partner? You know so once we get that clarity we can really shine it brighter in all realms of our life.

Blake: [00:25:34] Amazing as I look at this I realize that we're mostly socialized to really focus on the skills and the trends part. What can you do? And how is that marketable? How can you make money on it? And our gifts and passion, as you said, are usually left for our hobbies or things that we keep separate.

Seth: [00:25:48] Which is back to the Simon Sinek talk. You know we focus on the what we do and maybe how we do it but we lose the why.

Blake: [00:25:54] We lost the why.

Seth: [00:25:55] And so when we reconnect to that why, then we can go into the how and the what with kind of added fuel and amplify that into the world.

Blake: [00:26:03] What connected you to your why? You seem to be pretty finely tuned into your own why.

Seth: [00:26:08] Yeah. Well it's interesting sometimes it's not always like the you know candy canes and lollipops that bring us where we want to be. For me it was, you know, some really challenging times: going through a tough divorce, having some health challenges, going through some struggle was where I was able to get my "Aha" and realize like you know I wasn't meant to just live in my left brain on this planet, like I was meant to tap into these other dimensions and I lived in my brain so long you know through grad school and thirty years in this career of you know being a smart guy around money and I started to tap into kind of my heart center more and I started to really trust that it was a guiding system for me like an inner guidance system that was going to lead me where I was meant to be and to have greater impact and what's been incredible over the last five, six years on this journey, amazing doors have opened up and deeper connections have unfolded and my life is so much richer than it ever was and our business has never been more successful. Our connection with clients has never been stronger. It's shaping so many realms in my life and I'm not like in my head trying to grind through. Like when I did an Iron Man I was grinding to the completion of this long race. Now I'm kind of operating more from a flow state and trusting that I'm being guided exactly where I'm meant to be. People are coming into my life exactly how they're supposed to be like you called and said, "Hey, should we do a podcast?" Yes, my life is super scheduled. You said, "BOOM. What about Tuesday?" Actually that's open, Blake. So I'm operating from this place, trusting that I'm going exactly where I need to go, doing exactly what I need to do, and there's an ease in that.

Blake: [00:27:32] Yep, I'm familiar with that flow state very familiar with that flow state and also very familiar with the suffering and the challenges that just almost seemed to be a requirement to finding that space. And I know you and I are not the only ones, a lot of people I talked to, especially people that I consider to be Wellness Revolutionaries.

Seth: [00:27:47] Right.

Blake: [00:27:47] You know the healers and the lightworkers. A lot of people, especially in 2018, were really challenged.

Seth: [00:27:54] Somehow we need to wake up, right? And we need to see that we're on this earth to really do something beyond just eat, sleep, go to work, rinse and repeat. And sometimes these tough things happen but later I always frame them as being blessings in disguise. Right? They happen for a reason and I now know when I miss a flight or I'm in a traffic jam, I try to remind myself: Maybe I wasn't meant to be on that flight. You know maybe I wasn't meant to get this meeting at that particular time and I'm just trusting that things happened the way they're supposed to. Doesn't mean I don't still get frustrated. Doesn't mean that I don't still want to have certain things go a different way than they are. But I am operating much more from a place of trust and allowance and it's just an easier way to live life.

Blake: [00:28:32] It is, isn't it? Yeah, I find myself asking the question: okay, what's trying to emerge here? Can I tune into what's trying to emerge and flow with that? So you look at this through the lens of 10 dimensions of wealth as you talk about it and we notice that those overlap almost identically with the seven dimensions of wellness that we talked about, with a couple of differences. You have a dimension of impact and you have a dimension of fun. So let's talk about the differences in the dimensions and how we look at them. So what is the impact dimension mean to you and why does that deserve its own dimension.

Seth: [00:29:06] Well for me impact is really the degree of difference that we feel we're making in the community or the world at large. And I find in working with clients in a really intimate setting, you know, as a financial advisor people really open up about everything. It's a really privileged seat that we're in but so much of what I find is people get into you know later in life they think about their legacy they think about did it make a difference? You know am I making the impact that I really hope I could make. And maybe it's just with your spouse or your children or maybe it's volunteering as a soccer coach or maybe it's something broader. And I find that people want to feel they've made a dent while they were here on this earth. We're all going to be dust in 100 years, right? So what are we doing during this small little precious window that we're here? And so focusing on impact is a critical area of wealth. If someone has money and they have a physical body that's healthy and maybe they feel like they're intellectually growing but they're not contributing back they're not giving of themself in some way into the world. I find that they aren't as rich as they could be. The impact is really critical in that way. And then fun, if we're not having fun doing it all then why are we here?

Blake: [00:30:06] What's the point?

Seth: [00:30:07] So fun is really how much daily joy are we experiencing? You know do we have deep belly laughs? Do we take time to be playful? I used to think that it had to be so serious all the time. You know like because I'm dealing with people's money and that's a serious responsibility and I'm on all these boards and that's a serious responsibility. But I find that we can be playful and be productive. Right. We can actually even be more productive when you have a little levity in your life and it's easier on yourself too when you're not getting so stressed out about having to go do a podcast or give a presentation or write an article.

[00:30:37] So I've learned that joy is a key dimension of living a wealthy life.

Blake:[00:30:41] Isn't that, after all, what we really want? Is to just be joyful and if we had to boil it down to one thing we all want, don't we just want to be joyful?

Seth: [00:30:48] That's it.

Blake: [00:30:48] What brings you joy? What makes you laugh? How do you have fun?

Seth: [00:30:52] Man I love my relationship with my kids. I have two incredible children. My daughter Sage is 17 and my son Hansen is 14. So two teenagers. People say that's a tough phase. It's been an incredible phase for us. We just took a great hike yesterday near these waterfalls and we were doing some rock jumping then we started splashing each other. You know I love chocolate chip cookies. Like I travel different places and one of my little fun tasks is try to find the best chocolate chip cookie of any city I go to. You know I have incredible friendships. So I'm really grateful to have the friendships that I have. I enjoy traveling. I do service trips so I took my son this last summer to Honduras and we did a service trip. I took my daughter to Guatemala. I love to go out there and try to make an impact and just get to know people and kind of be anonymous in a third world country - It's fun for me - or I should say developing country. So giving back, being healthy. So you know I have a healthy workout routine. I have a tribe of friends who I exercise with and we have a lot of fun doing it.

Blake: [00:31:47] What's the mainstay of your physical practice? What do you do to stay in shape?

Seth: [00:31:50] So my main thing is I do a core strength program three days a week here at a facility in Santa Barbara that actually are clients of yours. It's called The Lab. And so I work out there three days a week and then I will supplement that with maybe a yoga class. I have yoga studio right across the street from us who is also a client I believe and I will go on hikes. I like to swim too so I've been part of an ocean swimming group. So I like to ocean swim when I have a chance. I just try to move my body.

Blake: [00:32:14] And do you have any guilty pleasures that you want to share with us?

Seth: [00:32:16] Besides chocolate chip cookies.

Blake: [00:32:18] That's a guilty pleasure. Yeah, anything you watch?

Seth: [00:32:20] Yeah I was just going to say that you know it is really intentional about my life and I got rid of cable TV about five years ago and I did get on the Netflix binge-watching which my daughter kind of got me started on something and so we've watched some of these shows and thinking like this is not the best use of my time. But you know it's fun.

Blake: [00:32:37] It fits in the fun dimension.

Seth: [00:32:38] It's in the fun dimension.

Blake: [00:32:39] That's the great thing about the fun dimension of wealth. I mean it gives you...

Seth: [00:32:43] You can justify anything.

Blake: [00:32:45] Absolutely. I'm having fun watching this; it's worth my time. So I also love in your booklet here that you talk about making the most of your 3.0 as you say and you lay out the human life span visually. You take a 90-year lifespan and you put into diamonds. And one of them you have little diamonds where each diamond represents...

Seth: [00:33:03] Each is a month. So you look at your life in months or you look your life in years and you say okay, if I'm going to live 90 years on this planet, hopefully we all live more because we're on the healthier side. But if we are going to only live 90 years let's say whatever your age is now if you're 30 years old you say okay I've got 60 left. If you're 40 years old I have 50 left. And then you might think okay that last decade I might not have all my health and faculty about me so take ten years off the back and look at those diamonds for each year and say these are the precious moments of my life I have left. How am I going to invest in them? Am I going to take the bucket list trips? Am I going to take the class I've always wanted to take? Am I going to invest in these people I love so much about? Am I going to find ways to bring more joy and gratitude in my heart? Am I going to work on my spiritual dimension of my life? Am I going to find ways to give back in the community in a meaningful way? Life is precious and it's fleeting and we have to make the most of every single day. So having this type of visual exercise is a powerful reminder of that.

Blake: [00:33:54] It's super powerful. I once gave a gift to someone who was 29 and their 29th birthday and I put 365 marbles in one jar and them and the other jar was empty. And my suggestion was for her to take out a marble every morning and just contemplate what she was going to do with that and then put it in the other jar. It's interesting we tend to walk around sort of thinking we're immortal, aren't we? Or that there won't be an end. We don't necessarily think of our life as a series of these little diamonds and there's a finite number of those.

Seth: [00:34:22] We all get caught up in routines. Say we get out of college, we'll get a job and pretty soon it's fine it's okay, it's okay job. And you know I go to yoga on Wednesdays and I have my review once a year and all a sudden weeks turned to months turn to years and you all of sudden are at some age you go wait, this isn't where I wanted to be by x age. You know I'm not living the way I want to live. I don't necessarily look the way I want to look. I'm not earning what I want to earn. Dang, how did I get caught in this kind of just like void of just routine? So I think it's really healthy to be able to hit the pause button in life and really dive into where you are today. Are you happy with your level of financial abundance? Are you satisfied with the quality of your relationships? Do you feel like you're intellectually growing? Do you feel connected to a framework beyond yourself spiritually? Really go through these 10 dimensions and reflect and then see where you need to lean in and put more resources, put more time, or maybe just give yourself permission to let go of some limiting belief that's holding you back.

Blake: [00:35:20] To give you the full picture here let me give you a quick overview of Seth's ten dimensions of wellness. His first six overlap exactly with our seven dimensions of wellness and they include the physical dimension, the emotional, the spiritual, the intellectual, the social, and the career dimensions. He separates out family and financial into their own dimensions and he adds impact. And that fun dimension that we talked about which may or may not include chocolate chip cookies and Netflix.

Seth: [00:35:58] A lot of the work that we need to do is just inside our heads. It's changing these scripts because our thoughts become our words become our actions and so many people are beating themselves up and limiting their abilities outside of their heads because of this conversation going on inside their heads so helping people to rewrite the story that's going to support the life they want to live in all these different realms is just critical.

Blake: [00:36:21] What's curious to me is you're really talking about managing our own lives. And this is an area where I really thought about adding a managerial dimension of wellness because I realized that I have a pretty good handle on most of the dimensions, give or take. But where I seem to personally struggle a lot is the managerial dimension. It's that dimension where you are taking a step back and you're managing your own life and I'm sure you see this all the time as a wealth manager but who's managing my life and do we tend to look at our lives that way? Who's managing all of these dimensions?

Seth: [00:36:53] People aren't.

Blake: [00:36:53] Those dimensions will just sit there unless some aspect of us is taking a step back and actively managing our life.

Seth: [00:37:00] Right. And that's why I think in a role as a financial adviser we have a unique seat to help keep people stay kind of accountable to these different dimensions because people know you're saving for when every single pay period perhaps or you're thinking about your budget or you have your credit card bills coming in or your mortgage statement coming in repeatedly so we're reminded of all these financial dimensions in life. And if we can link that to other goals that are maybe deeper and broader then there's always going to be an association and an accountability. And so having a process maybe it's through your meditation practice, maybe it's through your yoga practice, maybe it's through your financial practice, but it's having a system and a team that keep you accountable to what matters most to you. It could be a personal coach, but most people don't have that. They don't have that management aspect figured out in their life and so, of course, the results are the results, right? Certain things get forgotten. And what's interesting is that people will spend more time a year managing their one week or two weeks of vacation they're going to take - picking the location, shopping for flights, thinking about restaurants they're going to eat at - than they do on the other 50 weeks a year of actually managing their life and are they aligning themselves in a career where they feel really supported and where their gifts are being really properly expressed and supported financially? People don't take time in that and yet it's so critical because if you did that right you'd have a lot of time for vacation.

Blake: [00:38:14] Now if someone's lucky enough to be able to come to Seth Streeter at Mission Weath, I would imagine you're going to help with that. But how does someone listening who probably feels like oh I don't even have my life together enough to begin to be able to go to someone like Seth. What advice do you have for them on how to step into more of a management role in their own life? What do they literally do? Someone listening right now, what can they do today?

Seth: [00:38:37] What I love to do, and I do this for some reason when I fly places because I just have this like 10,000 foot perspective on my life, is I take a blank sheet of paper. I draw circles for the different dimensions of my life. So I say here I am as a parent, here I am as a business owner, here I am as a financial advisor, here I am as a community leader of this environmental non-profit, here him as a brother, as a son, so I draw a circle for each of these roles. Right? So they can do that. So think about your roles. Think about how do you spend your time and draw a circle for each of those on one page and then within each of those put a couple words down to kind of what those key responsibilities you are, you carry, and then say which of these circles need to be expanded? Which of these circles need to be shrunk? Which of these circles need to be popped? Which of these circles need to be added? And I start by kind of reflecting on kind of the bubbles in my life. It's like a bubble chart of my life. And then once I have a sense of where I need to put more resource or energy and maybe where I need to spend less. #Netflix. Then I can say with an honest assessment, okay what do I need to do to expand the financial bubble of my life? Who is someone I could talk to who is a mentor, who I can learn from and just ask questions and say how do you have financial abundance in your life? What's working for you? Or you hire professional help. In the health realm, who do I know who's as healthy as anyone I know and how do they stay so healthy? What do they eat? When do they sleep? What's their daily practice like?. So we all know people who are thriving in these different 10 dimensions. Use them as your mentors and go to them and just do kind of an informational interview. Hey Joe can I ask you kind of what you're doing in your social life because you seem like a lot of fun and you have these great friendships, like what works for you? And so by having that kind of assessment process first. Finding mentors or professionals that can support you in creating a directional plan, those are kind of the first two things I would encourage people to do.

Blake: [00:40:17] It's complicated, isn't it? With all of the distractions that we have and the information overload and digital distraction.

Seth: [00:40:24] And we, you know, there's kind of deep thinking and then there's kind of the mindless thinking and quickly scrolling through Instagram or Facebook or quickly scrolling through emails. I mean that's kind of like mindless it's kind of like busy activity. And I think having time for me it's usually in nature, taking time to get outside, whether it's a hiking trail or the beach just under a sunny day wherever you live to really feel your kind of residents in this world and just say where am I showing up right now? And feel gratitude for that and then say where am I not? Where can I be in a greater expression myself? And just like first just take some time to feel that answer. And that will help give you a lot of direction. We have so many answers within us. We don't need to listen to the best book out there. We can just listen to ourselves and our self wants to guide us our highest self is here just waiting patiently going come on like lead me where I want to go because I'm willing to do amazing things for you in this world if you'll let me get them.

Blake: [00:41:18] Did you learn any of this from your parents growing up?

Seth: [00:41:21] Well my parents were both very impact-oriented in their careers as my dad was in the Fish and Wildlife Service and was passionate about the environment. My mom was a teacher. So I saw passion and I saw purpose and what they did. I wouldn't say they had balance. They were just really hard workers and they raised my brother and myself to be the same way. It was all kind of about eye on the prize and tenacity and you just work super hard. And it was this kind of farming work ethic that I was raised in. Both sets of grandparents were farmers so they definitely had purpose. They got up every day with a purpose and they definitely made impact. But I would say they didn't give themselves the balance they do now, right? They're retired and they have an incredible life together in Colorado and more balance than they've ever had. But in their younger lives, when I was growing up, no, there was no balance. It was just, you know, always working, always trying to be more, and do more. And that didn't create kind of environment from my brother and myself to feel like we were enough by just being like we had to feel like we were always doing to kind of achieve the accolades that you know every child wants to get from their parents.

Blake: [00:42:20] But did they have the luxury in that generation? You know in watching our parents’ generation and our grandparents’ generation. You know my great grandfather was working in a coal mine in Oklahoma for eight dollars a day. You know he certainly wasn't thinking about the 10 dimensions of wealth. They were just trying to survive. So have we had the luxury of doing well, of prospering?

Seth: [00:42:41] Absolutely.

Blake: [00:42:42] And that's what's led to a generation like…

Seth: [00:42:43] We Are so lucky to live when we live right now because, you're right, our parents our grandparents didn't have that luxury. They didn't have the awareness, they didn't have the resources, they were just grinding out day after day, working in the coal mine in Oklahoma. I meant that had to be such tough work. He was just basically working, getting cleaned off in a bucket of water in an outdoor bathroom to then like feed his family and mend some shirts and do some chores at home and get up and do it again. Like that's all they had band with for.

Blake: [00:43:08] That's right.

Seth: [00:43:08] But here We have time to talk and listen to a podcast and to take a hike and go do a yoga class and then watch a TED talk. I mean we're so lucky to live in this time of our lives.

Blake: [00:43:17] We really are, aren't we? It's amazing. I was just talking about this last night we had the eclipse, the lunar eclipse, which was phenomenal and even just contemplating something like the moon that we have this body that sits about 250,000 miles away from us that's 2000 miles in diameter and it's in this proximity to the earth that influences the tides. We have high and low tides because of the moon it turns around in this 28 day cycle; it waxes and wanes. All of nature, everything we have, is so phenomenal. And then I ask myself what am I complaining about? Why am I complaining about anything? And yet we do, we tend to get micro focused on whatever's in our immediate environment and maybe be irritated by that. I suppose that's human nature. But what I hear you say is that part of wealth, part of real wealth is taking some time to look at that bigger picture and to connect to genuinely connect to the people around us and the things around us.

Seth: [00:44:11] And to feel. You know it's it's also a feeling like when I'm in my mind I can get frustrated with the hundreds of emails that I haven't yet processed or the over scheduled calendar and I'm looking at my screen of my calendar and my bookings and my texts and my emails and my voicemails and that kind of brain energy can be taxing when you're a very highly engaged person in the world. But when I feel a connection like I feel with you speaking with you or when I'm with my kids yesterday on the hike or I'm just looking at that amazing moon and I was just watching it the clouds go over it like there's a feeling that resonates deeper than that more kind of just fragmented energy that happens when we're processing e-mail.

[00:44:47] So I think it's getting out of our head and allowing ourselves to soak into the deeper realms of life where we find more meaning, more peace, more joy. It's slowing down, you know, and it's allowing ourselves to just be grateful for this incredible place we live in. These people in our lives, our gifts that we have. I mean it's just operating from a place of abundance and gratitude.

Blake: [00:45:06] That is so beautiful, Seth. How do we, as Wellness Revolutionaries, take this kind of message and the kind of work that you're doing - around money and around redefining really how we look at wealth as a culture and maybe as a species - how do we, how do you, how do we, take that work and spread that out?

Seth: [00:45:26] I think we have to be the example. It starts with us. So it starts with how we operate ourselves. How are you investing? Are you investing per your values?

Seth: [00:45:34] I mean do you buy organic produce at Whole Foods but then you're investing in pesticide companies in your mutual fund in your 401k? Is that congruent, you know,are you doing work that you feel is really meant for you that vocational arousal you know that's really there lighting you up? And if you're not, you should do something about that. Are you taking time for the people in your life that matter most? Because actions speak louder than words so make sure you're taking that time. Are you caring for this body that is your vehicle to you know have you deploy all of your gifts in the world? If you're not, think about. You know are you exercising? Are you putting healthy food into your body? Are you investing in these relationships that matter most to you? Are you doing work that's meaningful? All of these are choices that we can make and it just comes from this deeper space of knowing so connect to that deeper space of knowing and allow that to guide you. You know I have some of these questions that I ask at my workshops such as: What advice would you give to your younger self? And I really think about you know my 18 year old Seth and what I told him if I could at age 49 go back to my 18 year old Seth and tell him some things and even more importantly what's my 75 year old self going to say to me now at 49? So really think about what advice do I need to give or another one that kind of thinks about the future is: if we erase all that we've done to date in our life, with the remainder of our life, what will our signature legacy be like? What's one thing you want to bring into the world that you really are passionate about? What's that signature legacy that you want to bring? And so I want to ask these deep questions of myself. I want to ask these deep questions of others because I want to help spark people to live a life of purpose and transformation.

Blake: [00:47:06] You, in the TED talk, that you gave you put a slide up. I loved your TED talk, by the way.

Seth: [00:47:12] Thank you.

Blake: [00:47:12] Yeah. Highly recommend that. And the story that you told about going to Guatemala with your daughter was very touching. You talked about the old way versus the new way and you put up a slide and you talked about the old way is the biggest paycheck. The new way is purpose and alignment; the old way is a return on your investment. The new way is impact and return on your investment; the old way is when it comes to estate plans is distributions and taxes. The new age is about legacy and family values; the old way with shopping was about the lowest cost; the new way with shopping is sourcing and purpose, what are those companies doing? The old way with success was about material possessions; The new way is about fulfillment and experience. And the old way with financial advice was simply about finance and the new way is about holistic capital.

[00:47:59] I love that you're looking at this through the lens of the old way and the new way and that this really is about a paradigm shift in our culture with how we look at money and how we define wealth. I'd like to see us redefine how we use the word success, by the way. It always bothers me that people use the word success as synonymous with financial wealth.

Seth: [00:48:18] Exactly. I think of wealth and success as being really the same. You know how do you define wealth? How do you define success? And it's not just about numbers on a balance sheet. You know, it's about how we live. It's about who we impact. It's about the level of joy, our physical bodies, it's about all of these important dimensions that really have nothing to do with dollars.

Blake: [00:48:38] You know what's fascinating to me, Seth, is I've interviewed someone who is in charge of the presidency of the Partnership for a Healthier America, someone who, Emily Fletcher who spreads meditation and mindfulness. Peter Sterios who has been teaching yoga for 40 years. And what's remarkable to me is the similarity in a lot of the messages and a lot of the things that you're saying that I hear from yoga teachers and meditation teachers and people that are trying to, you know, solve issues of child obesity and so on. So it really does feel like there is a synergy here that there are people that are leading this revolution that it's coming together. Do you see it that way? Do you think there is a group of us out in the world that are sort of leading a cultural shift?

Seth: [00:49:15] Absolutely. You see a lot of people embracing this. But there's only so many people who are willing to be kind of out in front leaning into their genius zone because its an undefined space. I have to tell you you know being a CEO of a financial company talking about some of these deemed quote unquote woo woo subjects, you know, was frowned upon by some of my peers and even some of my internal peers. They said, hey just keep that on your personal life; this isn't our every day but we have to be brave enough to speak out loud. You know these kind of callings within us and these leaders, you know, whatever you want to call them, these you know lightworkers are willing to take that risk and we need to support each other, we need to amplify the message, and we need to tell others that it's okay to join us. You know we all have a way to contribute. It's not like we have the answers. We're just kind of leading with our hearts and we're wanting to make a difference and we invite any and all to join us on this crusade. It's a worthy one.

Blake: [00:50:04] Well thank you for having the courage to step out in front and take the lead in the financial dimension of wellness and such a pleasure spending some time with you. and it's such a pleasure being on this journey with you.

Seth: [00:50:16] Likewise my brother.

Blake: [00:50:30] I'd like to thank my guest Seth Streeter, the founder and CEO of Mission Wealth, for a really thought-provoking conversation.

[00:50:38] I'm aware that there may be different ways of metabolizing this conversation depending on where you are in your life. I would imagine if you're somewhat satisfied with your financial station in life a lot of this would speak directly to you and I would also imagine if you're struggling with finances right now you might be thinking well that's all well and good but I'm just trying to survive right now; I'm worried about paying my bills next month; I'm just trying to stay afloat so I don't have the luxury of redefining wealth. Right now I'm trying to accumulate some wealth first and then I'll worry about redefining it. But one of the things I like about Seth's methodology is that it's universal because it's about setting yourself on the right course. If you are trying to accumulate financial wealth in your life so you don't look back years later and realize you've been sailing in the wrong direction your whole life and feel like you've squandered precious time - those diamonds that Seth talks about - and if you have accumulated a significant amount of financial wealth his message is about taking stock, so to speak, and making the most out of the time you've got left. His principles are universal and the beauty is they do apply no matter where you are on the spectrum. If you are feeling inspired by what Seth talked about today and you want to explore what it means to redefine wealth for yourself there are some really cool free resources and tools and self assessments on his website. Just go to and click on the redefining wealth link and you'll find those resources. You can also find Seth's TED Talk by searching its title, "The Untethered Life: Wealth Redefined."

[00:52:17] Be sure to subscribe to the podcast, so you never miss an episode. Rate and review us so other revolutionaries can find us and join us on this journey and if you liked this episode or you know someone you might benefit from it, please share it. Pass it on.

[00:52:35] Thanks to Jonny Lang for his song "Make it Move" and to the podcast team: Shelly Northrop, Meredith Simmons, and Lauren McAlister. And last but not least, I'd like to thank my producer Brent Pearson. Of course, I truly appreciate you taking the time to listen.

[00:52:54] I'm Blake Beltram. The revolution is on. I'll see you next time.

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