
Mindbody Pricing in the US: Plans Starting At $79/Month for Small Businesses
Last updated: October 8, 2026
Key Takeaways
Mindbody plans start at $79 USD/month per location–one of the most competitive entry prices among leading wellness management platforms—with unlimited staff users included at every tier.
At $79/month, Mindbody includes booking, integrated payments, reporting, staff management, and a listing on the Mindbody app.
Every Mindbody plan includes a done-for-you customized website, powered by Playlist, Mindbody's parent company.
With 3M+ active consumers browsing the Mindbody app and more than 22,000 first purchases happening through it every month, you get built-in exposure no competitor marketplace can match.1
Mindbody pricing in the United States starts at $79 USD/month per location, one of the most accessible entry points among wellness management platforms. For small fitness, wellness, and beauty businesses, that starting price unlocks an all-in-one system for scheduling, online bookings, integrated payments, staff management, reporting, and client discovery through the Mindbody app.
How much does Mindbody cost?
Mindbody pricing in the United States starts at $79 USD/month per location. Your total cost depends on your plan, number of locations, optional add-ons, and payment processing.
Mindbody offers plan options for different stages of business growth:
- Starter is designed for small or new businesses that need core tools for bookings, payments, reporting, and client discovery
- Accelerate is for businesses ready for more advanced scheduling, reporting, and operational tools (Contact Mindbody for pricing)
- Ultimate supports growing businesses that want advanced marketing automation, lead management, and retention tools (Contact Mindbody for pricing)
What's included in Mindbody's $79/month plan
Here's what's included at $79/month:
- Booking & payments: Scheduling and online booking and integrated payments, so clients can book and pay in one connected flow.
- Online presence: Branded website booking widgets and a done-for-you customized website, powered by Playlist, so your business looks professional online without hiring a designer.
- Reporting: Business reporting and AI Insights to track performance and spot trends early.
- Client & staff management: Unlimited staff users and connected client profiles in one system, so growing a team never means an added software fee.
- Growth tools: Dynamic pricing to fill empty class spots, promoted intro offers, ClassPass integration, and a listing on the Mindbody app, where 3M+ consumers browse, and more than 22,000 make a first purchase every month.[1]
- Support: Live customer support, AI Assistant for 24/7 smart support, and educational resources to help new owners get up and running quickly.
This is where Mindbody can be especially valuable for small fitness, wellness, and beauty businesses. At $79/month, Mindbody offers an accessible entry point for businesses that want to consolidate operations instead of managing multiple disconnected tools. A lower-priced scheduling tool may look less expensive at first, but many businesses still need separate software for payments, staff management, reporting, client communication, marketing, website booking, and client discovery. When those tools are purchased separately, the real monthly cost can increase, and the business may spend more time managing disconnected systems.
1Based on 2025 Mindbody data of consumers who self-reported finding a business via the Mindbody app.
What affects your total cost
With any wellness management platform, the total cost includes more than the starting price. With Mindbody, your total cost is your plan's monthly price per location, plus payment processing and any optional add-ons you choose.
- Plan: The Starter plan costs $79/month per location in the U.S. and includes the core tools most small businesses need, including booking, payments, reporting, unlimited staff, and a done-for-you website. Businesses that want advanced scheduling, marketing automation, lead management, or retention tools can explore Accelerate and Ultimate plans which are priced based on each business's needs.
- Number of staff: Unlike platforms that charge per staff member or per bookable calendar, every Mindbody plan includes unlimited staff users. Adding instructors, therapists, or front-desk staff never increases your software cost.
Number of locations: Plan pricing is per location, so a business with two locations pays for two.
- Payment processing: Mindbody Payments is available on every plan, so you don't need a separate payment processor. Processing rates are customized based on your business's transaction volume and payment mix and are provided during your demo. U.S. businesses can also leverage our surcharging program to help offset card processing costs and save more of every sale.
- Optional add-ons: Add-ons such as a branded app are available for an additional monthly fee.
What to consider when comparing wellness management software prices
The advertised starting price is only part of the picture. Before choosing a platform, it's worth asking:
- Per-staff fees: Does the price stay flat as the team grows, or does every added staff member add a separate charge? Mindbody includes unlimited staff users at every tier.
- Platform fees: Does the provider take a percentage of every booking or transaction on top of the subscription cost and payment processing fees, the way some marketplace-style platforms do?
- Missing features: Is a branded website included, or gated behind a pricier tier or a separate add-on?
- Room to grow: Can the software keep up with more complex and multi-location operations, such as centralized reporting?
- New client discovery: Does the platform only manage existing clients, or does it also help bring new ones in the door?
How Mindbody's pricing compares to other wellness management software
Mindbody's $79/month starting price holds up well against other wellness management platforms, though the comparison depends on what a business actually needs:
- Momence: doesn't publish a starting price; pricing is quote-based, and third-party estimates typically place it well above Mindbody's entry point for comparable functionality.
- WellnessLiving: starts at $69/month, but that Starter tier covers only one staff member; adding a team means moving to the $199/month Business tier.
- Vagaro: starts at $23.99/month for a single provider, but it charges per bookable calendar, so the price climbs with every additional staff member added.
- Glofox: doesn't publish a starting price; pricing is quote-based, and third-party estimates typically place it well above Mindbody's entry point for comparable functionality.
- Mangomint: starts at $120/month per location plus $10/month per user, and doesn't offer a built-in consumer app for client discovery.
- MarianaTek: doesn't publish a starting price; pricing is quote-based, and third-party estimates typically place it well above Mindbody's entry point for comparable functionality.[2]
Where Mindbody stands apart is the done-for-you Customized Websites, powered by Playlist, included at every plan level, along with a listing in the Mindbody app's network of 3M+ consumers.[1] Providers like Glofox, Mangomint, and MarianaTek don't advertise a website solution, meaning extra cost and work to source one elsewhere. While WellnessLiving charges $199/month plus separate setup fees of $699, and Vagaro charges $699 to build a custom site, resulting in significant costs on top of their base price.
Mindbody's $79/month starting price helps small businesses start with essential tools in one place. As the business grows, Accelerate and Ultimate offer more advanced capabilities. This makes Mindbody a strong fit for small businesses that want to start simple, reduce operational complexity, and scale with one platform over time.
2Competitor pricing and feature comparisons are based on information published on each provider's website as of September 2026 and are subject to change.
Who is Mindbody for?
Mindbody is a good fit for beauty, fitness, and wellness businesses at three stages: small businesses and solo entrepreneurs that are looking for a complete system at an affordable price of $79/month (in North America and Asia), growing businesses that want to attract and keep more clients, and multi-location businesses that need to run everything from one platform.
For small businesses, the value of Mindbody is flexibility. With pricing starting at $79/month, we offer a complete and affordable solution for small businesses. You gain access to tools for scheduling, bookings, payments, staff management, reporting, a branded website, and client discovery through the Mindbody app.
As your business grows, Mindbody can grow with you. Accelerate and Ultimate add more advanced capabilities for operations, analytics, marketing, lead management, and client retention. If you want one platform to help simplify operations today and scale with you tomorrow, Mindbody is built to grow with your business.
Explore Mindbody's pricing options
Find your offerFrequently asked questions about Mindbody
- What is Mindbody's starting price in the United States?
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Mindbody's starting price in the United States is $79 USD/month per location, which gives small fitness, wellness, and beauty businesses an accessible way to begin using Mindbody.
All plans include core tools for managing daily operations, including bookings, integrated payments, reporting, a branded website, and client discovery through the Mindbody app. For small businesses, the $79 USD/month per location starting price creates a clear entry point into an all-in-one platform that can scale as the business grows.
- Is Mindbody good for small businesses?
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Yes, Mindbody is good for small businesses. Mindbody supports independent studios, new businesses, and growing fitness, wellness, and beauty businesses.
The $79 USD/month per location starting price gives small businesses an accessible way to start with core tools, then scale into more advanced capabilities over time. As needs change, businesses can move to higher-tier plans for more advanced operations, reporting, marketing, lead management, and retention tools.
- Is Mindbody only for large or enterprise businesses?
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Mindbody can support larger studios and multi-location operators, but it's also built for small businesses, independent practitioners, new studios, and growing local businesses.
The $79/month starting price helps smaller businesses get up and running with tools for booking, payments, reporting, a branded website, and client discovery. That means small businesses can start with the essentials instead of paying for every advanced capability upfront. As they grow, Mindbody can support more complex needs across operations, marketing, analytics, and retention.
- Can small businesses start with basic tools and add more later?
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Small businesses can start with basic tools and add more later. Mindbody's Starter plan gives small businesses access to essential tools first, including bookings, payments, reporting, a branded website, and client discovery.
As the business grows, small businesses can move to Accelerate or Ultimate for more advanced scheduling, reporting, marketing automation, lead management, retention tools, and operational capabilities. This makes Mindbody a flexible option for businesses that want to start simple, avoid overbuying, and scale with one platform over time.
Before signing up, it's helpful to review the specific plan details on the U.S. pricing page to understand the full pricing structure and choose the best fit for the business.


