Duration:
35
minutes,
including Q&A
To adapt to the challenges presented by the COVID-19 pandemic, many fitness businesses quickly pivoted to a virtual delivery model for their class offerings. However, many of those businesses launched into live streaming without much prior experience, and without a clear picture of what going virtual would ultimately mean for their business and brand. In this session, we'll help you lay out a strategy for creating the most successful virtual studio possible, both now and in the future.
We'll Cover:
- Transitioning from free to paid model
- Pricing your offerings
- Evaluating your cost of delivery
- Marketing to new and existing customers
- Assessing metrics that matter to your business