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4 Reasons Your Business Should Be on the Mindbody Marketplace

By Jay Greene

The Mindbody Marketplace makes it easy for customers to search for fitness classes and wellness and beauty appointments globally. To make things even easier, they can book and pay right from their phone.

And it’s only getting better; each month, consumers book more than 7.5 million class and appointment sessions through the Marketplace*, an incredibly powerful tool for marketing your business.

Here are four reasons why listing on the Marketplace is one of the best things you can do for your business:

1. Be found: Make it easy for customers to discover your business

Let’s say there’s a person who’s interested in trying out a new yoga studio. If that person jumps on Google or Yelp and looks up “yoga” in their area, they’ll see results from every yoga business nearby.

You wouldn’t want your business withheld from showing up in Google search results, despite the fact you’re guaranteed to show up alongside other businesses, would you?

Making your business discoverable where people are searching is the best way to attract new customers—and even to be booked more frequently by existing ones.

The Mindbody Marketplace is no different. A listing helps your business be found more easily, more often.

2. You can show off what makes your business excellent

There’s only one business like yours in the world. Consider what makes your business excellent and show it off to the world.

Is it your instructors or stylists? Your space? Your vibe? The Mindbody app provides a platform to highlight the reasons people already love your business. Maybe you have an exquisite studio in a great location, a unique approach to a wellness practice, or instructors and practitioners with a great amount of experience to set you apart from the competition.

You built your business with your specific passion in mind, but are your mission and purpose clear to prospective customers? Feature great images and copy surrounding your uniqueness and what keeps you moving—chances are, your ideal customers can relate.

3. You’ll be there when your customers want you most

When you include your business in any network, you open the door to new opportunities. The Mindbody app offers a menu of complementary services, from fitness to beauty and spa treatments. People who invest in themselves are likely to purchase an array of wellness services, including fitness and beauty.

Think of it this way: When fitness, wellness, and beauty businesses work together to support the overall well-being of people everywhere, everyone wins. With the Mindbody Marketplace, you become part of a global network while putting your business in the hands of customers in your community.

4. Your competitors are in the Mindbody Marketplace

Every day, millions of consumers are searching for studios, gyms, spas and salons on the Mindbody Marketplace. If you’re not listed, then whenever someone in your area searches for a service you offer, only your competitors will show up.

*Data reflects monthly average Mindbody app usage June 2019.

See even more reasons to be on the Mindbody Marketplace

View the Infographic

*Data reflects monthly average Mindbody usage from Looker data reporting through 2023.

About the author:

Jay Greene

Lifecycle Program Manager

Jay works with our Lifecycle team to bring valuable content to Mindbody subscribers. When he’s not wearing his Mindbody lanyard, Jay can be found cooking, swirling wine, circuit training or reading a dusty old book of classical philosophy.

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