I.C.Y.M.I.: The Latest in Wellness Trends

Wellness trend presentation at MINDBODY Bold conference

If you attended this year’s BOLD Conference, it’s likely you walked away with inspiration and enthusiasm to finish 2018 strong. And why wouldn’t you? If you attended our State of the Industry presentation, you know the wellness industry is booming. But just in case you missed the conference, or simply need a refresher, here are the trends (and data) to prove it:

Fitness is on the rise

From H.I.I.T. classes and boxing to Pilates and barre, the fitness industry is thriving —and isn’t slowing down anytime soon.

Check out these stats:

Different generations are moving in unique ways

wellness by generation

The beauty and wellness industries are flourishing, too

Beauty and wellness services also continue to soar.

Here are a few numbers to note:

Men are big fans of integrative health

integrative health trends

Social media continues to help drive business

It’s true, social media really does help drive consumer discovery AND purchases.

Here are the specifics:

You have a chance to make a difference (and grow your business)

While wellness services are more popular than ever, there is still work to be done.

According to the Wellness Index survey:*

  • 68% of Americans don’t prioritize fitness
  • 57% regularly feel somewhat to extremely stressed
  • 70% don’t eat healthfully
  • 31% are not satisfied with their social connections

What does that mean for you? As a wellness business, you have the opportunity to reach an entirely new segment of customers and help them lead healthier, happier lives. The bottom line: wellness providers are needed more than ever — and we’re here to help you every step of the way.

For a printable version of key takeaways, check out our infographic.

*MINDBODY Wellness Index Survey July 2018

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