First Visit Report Workbook for Fitness Businesses

Your fitness business welcomes new faces every week—especially if you take advantage of ClassPass. When new visitors come to your studio, they’re greeted warmly by your front desk, introduced to their instructor, and given a stellar workout. They leave sweaty and smiling, filled with the endorphins only a great class can provide.

You’ve created the perfect client experience. Now what?

Multiple touchpoints (phone call, text, email, or in-person conversation) are necessary for a buyer—or in this case, a brand-new client—to commit. If your team isn’t following up with every first-time visitor, you’re missing out on key opportunities to increase both memberships and revenue.

Ready to turn those 1^st time visitors into 500^th time visitors? This workbook is designed to do just that.

Download this template to level up your retention strategy and learn how to:  

• Evaluate how well you're retaining new clients (with the help of Mindbody's First Visit report)
• Write follow-up texts and emails that convert
• Optimize (and automate) your retention strategy
• And more