5 Ways Mindbody Builds Strong Customer Partnerships

How Mindbody Builds a Strong Partnership with You

By Alan Shemelya

It’s a sentiment our customers have echoed more than once as they reminisce about their experience with previous software providers: They signed onto a new software from one of our competitors, at first enamored by the products, solutions, and customer support, only then realizing they are a number. Just another customer. That support waned, the software became more of a nuisance than an ally, and their overall experience was underwhelming. 

At the very least, this is frustrating. At its worst, it can cost you valuable time and money. Mindbody is committed to being different, being better. Here are just a few ways we promise to earn—and keep—your loyalty for years to come

The Mindbody difference: how we will build a strong partnership together

Our partnership is a marathon, not a sprint, and we’re committed to a long and amazing journey with you. Here’s what you can expect while partnering with us.

One-on-one guidance from day 1

What’s one of the most difficult parts of switching software? Migrating your data over. 

It’s one of the first steps in the process, and not coincidentally, one of the most challenging. Will you lose information in the process? Credit card numbers? Membership information? 

Not when you work with us. 

When it comes to moving all of your information over to our platform, we begin this process during the sales cycle making sure your team is aligned with a solution engineer who will explain our approach and methodology ensuring that your current data is moved into the Mindbody solution.  Our goal is the efficient transformation of your data to ensure immediate time to value in the Mindbody solution.  As we onboard, your designated support member will work directly with you to make sure that none of your data is lost in the move. We’re always only a call or email away, and we want you to know that you’re a priority.

Long-term partnership, today, tomorrow — always

Software companies are great at making big promises and helping you feel more comfortable. But once you sign up, they often just don’t deliver. Mindbody takes steps to exceed your expectations every step of the way.  

When you reach out to us for help, you won’t get a random customer service rep. As a Strategic Account enterprise customer, you have your own team dedicated to helping your business succeed with our platform. They’ll get to know you, your business, and your pain points, needs, and goals. And working together, we’ll find the best solutions and processes for you and your business across all locations.

As you evolve your brand, we evolve with you

As part of the Strategic Accounts program, you’ll have the opportunity to provide feedback and input into future product designs and roadmaps in many ways. Whether you participate in our Co-Design workshops, the VIP Strategic Accounts Track at the annual Mindbody BOLD conference, or simply relay ongoing feedback to your Strategic Account Manager, Mindbody is listening, learning, and continuously evolving with your growth plans in mind.

A proactive approach to business

One thing our customers love about us is that we’re always 10 steps ahead of the game. We don’t react when it’s time to pivot or make an adjustment—we come prepared. Take the pandemic as an example. Knowing that many (if not most) of our customers rely on face-to-face interactions in running their businesses, we worked quickly and diligently to make it simple for them to move their offerings to a digital interface. This meant that although they had to temporarily close their brick-and-mortar locations, the show went on…digitally! 

It’s not just the pandemic, though. On a regular basis, we’ll help you discover new ways to grow your business. Maybe it’s an opportunity to build or adjust your loyalty program. Or perhaps there’s an email campaign that could help you sell more gift cards. We’re not just here to fix bugs. When we find ways to help you excel, you can expect to hear from us.

Long-term ROI

Committing to software is a big decision. Understandably, you’re probably asking yourself (as you should be), “Will this decision grow my brand?” Or “Is it worth the pain of switching software?” 

If your software doesn’t free up time in your staff’s day, it’s the wrong one for your brand. Mindbody takes daily tasks that your location owners and your corporate staff might spend hours on and can reduce that to minutes. With this time, your team can focus on other parts of the business that can generate more revenue. But we don’t stop there. 

Mindbody also takes an active role in directly improving your revenue. A great example of this is the capacity to create loyalty programs, sell gift cards, and utilize email marketing to generate revenue.  

Furthermore, having your business listed on the Mindbody app means you’re exposed to millions of people looking for services like the ones you’re offering. Get in front of more warm leads than you ever thought possible. The Mindbody app is key in connecting you with new clients and helps people book over 3.7 million classes each month. Most corporations spend five figures a month (if not more) in ads to reach this kind of audience. 

Mindbody is your partner. And we want to take an active role in growing your business and making it most successful. Your success is our success.

Ready to learn more about what Mindbody is all about?

Connect with us today and learn more about partnering with Mindbody. 

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About the author:

alan shelmaya headshot mindbody

Alan Shemelya

Director, Strategic Accounts

Mindbody

Alan’s career has provided the opportunity to lead teams in sales, business development, marketing, and product management over the past 20+ years. He has focused on building high-performance teams for companies in both healthcare and non-healthcare industry verticals, delivering technology and services to the US, North America, and European markets. Passion drives success. His favorite quote is from David Schwartz, PhD: “Stretch our vision. See what you can be, not just what is. Practice adding value to things, to people and to your self." 

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