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Mindbody Guide

Marketing Suite Playbook for Salons, Spas, and Wellness Businesses

Marketing Suite Playbook cover and three page preview

Guide

Marketing Suite Playbook for Salons, Spas, and Wellness Businesses

It's always a good time for salons, spas, and wellness businesses to reengage clients and make sure their brands are top-of-mind. A great way to do it? Email marketing.

Connecting with clients is easy with Marketing Suite. You can readily personalize templates to share promotions and other content and automate email campaigns.

Download the Marketing Suite Playbook for salons, spas, and wellness businesses. We've come up with four "plays" to help you market your business better than ever.  

  • Play 1: Share the latest with a ready-to-use What's New template that keeps clients up to date on what's new at your business (new staff, updated hours, fresh services, etc.)
  • Play 2: Promote products, services, and memberships with the New Client template (an email marketing template that shares all the must-have products and add-on services you offer with new customers) and automatically send the benefits of becoming a member at your spa, salon, or wellness business with the Become a Member email marketing template 
  • Play 3: Win back lost clients with promotional email campaigns and have Marketing Suite reconnect your salon, spa, or wellness business with clients—automatically with the 45 Day Reengagement automation and email marketing templates that make it easy to create compelling emails with a call-to-action to book and buy (and with Offer Builder you can even spotlight existing promotions in your Mindbody software with a CTA for a smooth checkout for your clients)
  • Play 4: Encourage ratings and reviews from your clients with automations and email marketing templates that remind loyal customers to share their five-star experiences on review sites and social media (strengthening your salon, spa, or wellness business's brand and making it more tempting than ever for new clients to check out your business) 

Marketing—and email marketing specifically—is essential to your long-term success. With our Marketing Suite playbook, you'll have everything you need to create a powerful email marketing strategy. 

Marketing Suite Playbook cover and three page preview

Guide

Marketing Suite Playbook for Salons, Spas, and Wellness Businesses
View the guide

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