Whether you run a salon or a spa, the software you choose will either help or hinder your business. In fact, choosing an all-in-one salon or spa software to help run your business is one of the most important decisions in your journey as a business owner.
Great business management software is easy-to-use for both you and your clients, which helps minimize friction and reduces churn. Plus, it helps you manage the day-to-day activities of your business (booking, employee scheduling, client management, etc.) so you have more time to plan and refine your salon or spa's highest revenue-generating activities.
This guide will help you determine the most important features to look for in spa or salon software, including:
- Marketing and acquisition features to grow your salon or spa, including automated email marketing, online booking capabilities, and more
- The types of point-of-sale (POS) and retail solutions available that will help you sell beauty products and services seamlessly
- Membership and retention tools (automated appointment reminders, anniversary and birthday messages, referral program information, etc.) to keep clients coming back to your salon or spa
- Mobile functionality, including a business app for booking and POS, and why it's critical to growing your business