How Mindbody Helped Reform U Bring Lagree to Barcelona’s Fitness Community

When Géraldine Laborie moved to Spain four years ago, she never imagined her career would shift from fashion to fitness entrepreneurship. After settling in Barcelona, Géraldine discovered that her workout of choice, Lagree, was virtually unavailable in the city. She saw the opportunity to bring something new to the local wellness scene and launched Reform U Studio, a Lagree studio that offers a welcoming wellness community built around movement, connection, and transformation. 

Today, Reform U Studio stands out for its cutting-edge equipment, personalized attention, and holistic offerings. Beyond fitness, the studio partners with nutritionists, skincare specialists, and other wellness providers to create a 360° experience.  

How Reform U Studio found Mindbody

When planning their business, Géraldine knew that she needed a reliable software partner to manage booking, payments, and client communications. After extensive research, she found that Mindbody was one of the most secure and efficient platforms for studios. 

From the very beginning, the Mindbody team guided Reform U through every step of the setup process. "The sales team took the time to explain everything—from the different software packages to how each could support our needs," Géraldine said. "They were incredibly efficient, which was so helpful since we were new to the industry. Our Mindbody contact made sure we chose what was best for our business."  

She recalled having about five onboarding sessions, with the team providing consistent support throughout. The process was carefully timed to coincide with Reform U's grand opening, ensuring a seamless launch for a first-time entrepreneur. 

Since then, competitors have approached Laborie about switching platforms, but she's stayed loyal to Mindbody. "I'm satisfied with the services and support we receive," she said. "The team is always available and efficient." 

Using Mindbody to run and grow the business

Reform U Studio relies on Mindbody for nearly every aspect of its operations. From scheduling and check-ins to payments and reporting, the platform's business app keeps everything organized and efficient. "Everyone uses it daily," Géraldine explained. "Coaches check schedules, clients sign waivers, and payments are seamless." 

One of Géraldine's favorite features is business reporting, which gives her a clear view of performance and helps her make data-driven decisions. The marketing tools, like newsletters and email campaigns, have also become essential for retaining clients and maintaining engagement. 

Mindbody's AI assistant and support team have been invaluable, especially when navigating software updates and new features. "If I don't understand something, I connect with support and get help right away; usually within 10 to 15 minutes," Géraldine shared. "They always take the time to explain everything." 

Building a strong foundation for the future

Since adopting Mindbody, Reform U Studio has attracted a loyal client base—both local and international. "A lot of Americans book with us because of the Mindbody app," Géraldine said. "It's important for visibility, especially for travelers." 

With Mindbody managing much of the studio's day-to-day operations, Géraldine can dedicate more time to growth and innovation. She values the team's professionalism and efficiency, noting how their guidance has supported her throughout the process of building the business. "Mindbody takes care of so many things that we can focus our energy on other areas," she said. 

Her advice for other fitness and wellness entrepreneurs is simple: "If you want to build something strong with a strong base, go with Mindbody."