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Mindbody Pricing in Australia: The A$89 Update Small Pilates Studios Should Know About

By Ma-Keba Frye

Last updated: May 19, 2026

As of May 13, 2026, Mindbody introduced a new entry-level pricing option for Pilates studios in Australia, with plans starting at A$89 per month. This more affordable starting price helps small Pilates businesses use professional software to manage classes, clients, payments, staff, and future growth.

Mindbody supports Australian Pilates businesses of every size—from solo instructors and new boutique studios to growing reformer practices and multi-location networks. Starting at A$89/month, the Go plan gives smaller studios access to the essential tools they need on the same trusted platform used by established operators, with the flexibility to scale as their business grows.

With plans now starting at A$89, small Australian Pilates studios can use Mindbody to manage essential day-to-day operations, including scheduling, bookings, integrated payments, client management, staff tools, waitlists, reporting, website booking, and visibility through the Mindbody app.

For Pilates studio owners wondering whether Mindbody works for a small business, the answer's yes. Mindbody now offers Australian Pilates businesses a more affordable way to get started with one connected platform and expand as their studio grows.

What's new with Mindbody pricing in Australia?

The biggest update is simple: Mindbody now starts at A$89 per month in Australia.

This new entry-level price gives small fitness and wellness businesses a more affordable way to access the core tools they need, without having to start on a higher-tier plan. It also helps challenge a common misconception in the Australian market: that Mindbody is only built for large studios, high-volume businesses, or enterprise fitness brands.

Mindbody is designed for Pilates businesses at every stage of growth, including:

  • Solo Pilates instructors
  • New Pilates studios
  • Small independent wellness businesses
  • Boutique mat and reformer Pilates studios
  • Growing studios with fuller class schedules
  • Larger or multi-location Pilates operators

For smaller studios, the new starting price creates a more accessible path into the platform. Instead of relying on separate booking tools, spreadsheets, payment systems, and manual admin processes, Pilates businesses can start with essential tools today and add more capabilities as they grow.

What's included in Mindbody's A$89 Go plan?

The Mindbody Go plan gives small fitness and wellness businesses the essential tools they need to manage daily operations from one connected platform.

At the entry level, Pilates studios can access core features, including:

  • Scheduling and bookings: Manage mat classes, reformer sessions, private appointments, and client bookings in one place.
  • Integrated payments: Accept payments through connected payment tools, so you don't have to rely on separate systems.
  • Client management: Keep client profiles, purchase history, visit activity, and account details organized.
  • Mindbody app listing: Make it easier for potential clients to find your Pilates studio through the Mindbody app.
  • Branded website booking tools: Let clients book classes and sessions directly from your website.
  • Reporting: Track key business activity, including bookings, sales, attendance, and performance trends.

By bringing bookings, payments, staff tools, waitlists, reporting, and discovery into one system, Mindbody helps Pilates studios simplify operations and reduce the extra work that often comes with managing multiple platforms.

Some features and services may vary based on your plan, payment processing setup, or selected add-ons. That flexibility lets Pilates studios choose the tools they need now and add more advanced capabilities when they're ready.

What the new A$89 plan means for small Pilates studios

For small Pilates studios, choosing the right software early can make a lasting difference. The platform you use can shape how clients book classes, how payments are handled, how instructors are scheduled, and how much time your team spends on administrative work.

That's why Mindbody's new A$89 starting price is such an important update. It gives small, new, and boutique Pilates studios a more accessible and affordable way to use Mindbody from the beginning, instead of waiting until they're bigger or more established.

An entry-level plan for a small Pilates studio provides the essential tools needed to run daily operations smoothly, including class scheduling, online bookings, payment processing, client management, staff coordination, reporting, waitlists, and website integrations.

The cost of cheaper management platforms for Australian Pilates studios

When comparing Mindbody pricing in Australia to other Pilates studio software, it's important to look beyond the monthly subscription. Some lower-cost platforms may appear more affordable at first, with other software providers ranging from about A$40 to A$140 per month. But the monthly price doesn't always show the full cost of running your studio.

A basic booking platform may help with scheduling, but many Pilates studios need more than a calendar to manage daily operations, support clients, and grow over time. Some platforms may also come with limitations, such as no marketplace access, extra fees for certain features, additional login costs, or fewer tools to support the business as it moves from a small studio to a growing operation.

For example, a small Australian Pilates studio using a lower-cost system may also need:

  • An email marketing tool, which can add around A$13 to A$50 per month.
  • A separate payment processor if payments aren't fully integrated, with transaction fees that may apply to each sale.
  • A booking widget or website plugin, which can add around A$15 to A$40 per month or require developer support.
  • A video platform for virtual, on-demand, or hybrid Pilates classes, which can add around A$10 to A$25 per month.
  • Extra logins or user fees, depending on the platform and team size.
  • Extra admin time to reconcile payments, update schedules, manage waitlists, track client activity, and move information between systems.

Those added costs can make a "cheaper" platform more expensive than it looks. In many cases, studios may spend an extra A$70 to A$150 per month on add-on tools alone, before accounting for staff time, manual work, or mistakes caused by disconnected systems.

That's why the real cost of Pilates studio software isn't just the subscription price. It's the total cost of the tools, time, and workflows needed to keep your studio running smoothly. When evaluating what Mindbody really costs, Pilates studio owners should consider what's included, what they'd otherwise need to buy separately, and whether the platform can support their studio through each stage of growth.

With plans starting at A$89 per month in Australia, Mindbody gives small Pilates studios access to essential features like class scheduling, online bookings, payments, client and staff management, waitlists, reporting, website integrations, and visibility through the Mindbody app. Unlimited user access also makes it easier to grow a team without added login fees. Rather than managing several separate tools, studios can run their operations from one integrated system built to support both current needs and long-term expansion.

How the Mindbody app helps small Pilates studios get discovered

For small Pilates studios, growth isn't just about serving the clients you already have. It's also about being visible when new clients are actively looking for a class, session, or wellness experience nearby.

That's where the Mindbody app can make a difference. With more than 3 million active users globally, the Mindbody app gives Australian Pilates studios another way to appear in local search results where wellness consumers are already browsing, booking, and paying for fitness and wellness services.

Each month, more than 22,000 consumers make their first purchase at a business they discovered through the Mindbody app (Based on 2025 Mindbody data of consumers who self-reported finding a business via the Mindbody app).

For small and boutique Pilates studios, that added visibility matters. A basic scheduling tool may help existing clients book their next class, but it typically doesn't help new clients find your studio in the first place. Mindbody gives Pilates businesses a discovery channel that can connect them with people searching for reformer Pilates, mat Pilates, fitness classes, and wellness services in their area.

That means Mindbody helps with more than bookings. It can also support a more connected client journey, from discovering your studio to booking a session to making a payment.

For Pilates studios, discovery through the Mindbody app can help support:

  • New client acquisition
  • Local visibility
  • Easier bookings for first-time visitors
  • A smoother path from search to booking to payment

Mindbody's a platform that grows with your Pilates studio

Despite common misconceptions, Mindbody isn't just built for big businesses. It's designed to support Pilates studios at every stage, from new businesses with one or two instructors to growing teams with multiple locations and expanded offerings.

With Mindbody pricing in Australia now starting at A$89 per month, small Pilates studios can start with the core tools they need to manage scheduling, bookings, payments, client information, staff, waitlists, reporting, and discovery through the Mindbody app. As the studio grows, Mindbody can grow with it, offering access to more advanced capabilities like marketing automation, deeper reporting, lead management, advanced client engagement, branded mobile experiences, and more complex staff or location management.

Small Pilates studios don't need every advanced feature from day one. Mindbody lets you begin with what your studio needs now, then add more as your business, team, and client base expand. If you've ruled out Mindbody in the past because of cost, the new affordable starting price makes it worth taking another look.

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FAQs about Mindbody for small Pilates studios

What is Mindbody's starting price in Australia?

Mindbody's starting price in Australia is A$89 per month as of May 13, 2026. This new entry-level price gives small fitness and wellness businesses, including Pilates studios, access to core tools such as scheduling, bookings, integrated payments, client management, and listing on the Mindbody app without requiring them to start on a higher-tier plan.

Is Mindbody a good fit for small Pilates businesses?

Yes, Mindbody is a good fit for small Pilates businesses. It supports studios at many stages, including solo instructors, new Pilates studios, independent operators, and boutique reformer or mat Pilates businesses. The entry-level plan starting at A$89 gives small studios access to the essential tools they need to manage bookings, accept payments, organize client information, and run daily operations, with the option to add more features over time.

Is Mindbody only for large or enterprise Pilates businesses?

No, Mindbody is not only for large or enterprise Pilates businesses. Mindbody supports a wide range of business types, from solo Pilates instructors and boutique studios to growing multi-location operators. Entry-level plans help smaller businesses get started with core tools, while higher-tier plans support more advanced operational, marketing, and reporting needs.

Can I start with a basic plan and upgrade later?

Yes, Pilates studios can begin with a simple Mindbody setup and expand over time as their needs evolve. The entry-level Go plan includes core tools for class scheduling, online booking, payment processing, client profiles, and marketplace visibility. As the business grows, studios can move to more advanced options that offer deeper analytics, automated marketing, lead tracking, and customized digital experiences.

Is Mindbody a good choice for a new Pilates business?

Yes, Mindbody is a strong choice for a new Pilates business. New studios can use Mindbody to bring key operations into one place, including scheduling, bookings, payments, client management, staff tools, and discovery through the Mindbody app. Starting with an entry-level plan at A$89 can help new Pilates studios build a stronger operational foundation from the beginning, without needing to switch platforms as the business grows.

Is Mindbody expensive compared to other fitness software?

Whether Mindbody is expensive compared to other fitness software depends on what a Pilates studio needs to operate efficiently and grow sustainably. A lower-cost platform may cover basic bookings, but many studios also need payments, memberships, staff management, reminders, reporting, marketing tools, waitlists, and client discovery.

When studios combine different apps for booking, payments, email marketing, reporting, and client management, monthly costs can increase quickly. Those separate systems can also create more admin work and a less connected client experience. Mindbody brings many of those functions together in one platform, helping Pilates studio owners save time, reduce complexity, and create a smoother experience for both staff and clients.

For boutique and growing Pilates studios, Mindbody's value is often about more than the subscription cost. It is also about operational efficiency, client retention, business visibility, and the ability to scale without rebuilding core systems later. The better question is not only "How much does Mindbody cost?" but "How much time, simplicity, and growth can Mindbody help create for my studio?"

Does Mindbody have additional fees?

Mindbody may include additional fees depending on the plan, payment processing services, and optional features a business chooses to use. For many small Pilates studios, the monthly subscription is the core starting cost, giving owners access to essential tools with the flexibility to scale over time.

Optional add-ons, such as advanced marketing tools, a branded mobile app, or premium business features, may be available depending on the selected plan. Pilates businesses can decide which tools are useful for their current stage without paying for unnecessary extras upfront.

For Pilates studio owners, fitness instructors, and wellness entrepreneurs, this flexibility can make it easier to manage costs while building the business at a sustainable pace. Many small studios begin with a foundational plan and add services only when they are ready to expand marketing, client engagement, reporting, or operations.

Before signing up, it is helpful to review the specific plan details to understand the full pricing structure and choose the best fit for your Pilates studio's needs.

About the author:

A headshot photo of Ma-Keba Frye

Ma-Keba Frye

Senior Content Marketing Specialist

Mindbody

Ma-Keba is a fitness enthusiast and content marketer at Mindbody. Her passion for health and wellness, combined with her experience as a content writer in this field, allows her to create informative and engaging content that empowers individuals in the health and wellness industry.

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