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Switching to Mindbody Without Losing Clients: A Practical Migration Playbook

By Ma-Keba Frye

Last updated: February 25, 2026

Switching software can feel risky. With full calendars, established workflows, and historical client data at stake, it's natural to worry about a transition that could create downtime, frustrate the team, or cost you revenue.

Here's the good news: migrating to Mindbody doesn't have to mean lost clients, lost bookings, or late nights fixing errors. In fact, with the right plan and mindset, most studios transition smoothly and come out stronger on the other side.

In this blog, we'll walk through migration process step-by-step. You'll learn how data imports work, how to validate bookings before launch, how to sequence staff training, how long a transition typically takes, and exactly what to tell clients so they feel confident, not confused.

Why software migration feels painful—and why it doesn’t have to be

Whether you've outgrown your current software or you're frustrated with how it's performing, the idea of switching platforms can feel overwhelming. You rely on your system every day to run your business, so making a change isn't something you take lightly. Most business owners worry about three things:

  • Losing historical data
  • Experiencing booking errors
  • Confusing clients during the switch

These concerns are valid. Your booking system is the heartbeat of your studio. One wrong move can feel like it puts everything at risk. There's also the fear of downtime. What if clients can't book, billing fails, or your front desk is stuck troubleshooting issues?

But here's the reality: migration doesn't have to be chaotic. With a clear timeline, structured data imports, and a short parallel-run period, the transition can be smooth and predictable.

Mindbody has powered fitness, wellness, and beauty businesses for 20+ years. Migration isn't new to us. It's a structured, repeatable process built to protect your data, your revenue, and your reputation—and you won't be navigating it alone. The Mindbody team is here to support you through each phase of migration to our software.

What are the phases for migrating to Mindbody software?

The phases for migrating to Mindbody typically include discovery, data mapping and import, system configuration, parallel run, staff training, and client communication.

Here's how it breaks down in real life:

Phase 1: Discovery and planning (Week 1)

This is where you and the Mindbody team define the scope, the timeline, and the expectations for your migration. Think of this as the blueprint stage. The more clarity you establish here, the smoother the rest of the process becomes.

This is where you and the Mindbody team discuss:

  • What data needs to move
  • What can be archived
  • The target go-live timeframe
  • A single point of contact (POC) for onboarding coordination

Your go-live timing depends largely on how quickly required information is provided before and after the kick-off call, so configuration can begin. Rather than assigning tasks across your entire team, we centralize communication through your designated point of contact.

From there, we coordinate all onboarding milestones directly with them, including data conversion requirements, payments setup, and key configuration steps. This keeps communication streamlined, expectations clear, and the migration moving forward without confusion.

You'll review your current system and identify:

  • Active clients
  • Memberships and packages
  • Future bookings
  • Staff schedules
  • Payment settings

Clear scoping during the discovery phase of a migration prevents surprises later. Sharing a sample set of your data early on, such as client records, memberships, and upcoming bookings, also helps us accurately scope the project and confirm what's possible before timelines are finalized. The more visibility we have upfront, the smoother and more predictable your transition will be.

Phase 2: System setup and configuration (Weeks 1–2)

Your onboarding specialist leads this process. During the kick-off call and requirements gathering session, they collect detailed information about your services, pricing, workflows, and goals. From there, they handle the system setup and configuration for you.

That includes configuring the core elements that power your day-to-day operations:

This is also when payments are set up through Mindbody Payments, ensuring your checkout and recurring billing are ready for day one.

By the end of the setup and configuration phase, your site is structured, aligned to your business model, and ready for training. You're not guessing how the system works. It's been built with your workflows in mind.

Phase 3: Data mapping (Week 3)

Next, your data is mapped into Mindbody's structure. This is where your old system's fields are carefully aligned with the right places inside Mindbody so nothing gets lost or miscategorized.

Data mapping isn't just a bulk upload. It's a structured review process.

During this phase, typical imports include:

  • Client profiles
  • Contact details
  • Visit history
  • Memberships and packages
  • Gift cards
  • Account balances

Phase 4: Staff training, data import, and go live (Weeks 3-4)

Daily-use training, or how your staff performs during a normal business day, should follow a clear, structured process, not a rushed walkthrough. Effective Mindbody training focuses on real-world tasks your team performs every day, such as booking appointments, checking clients in, processing payments, and managing memberships.

A key part of onboarding is training your designated lead or manager first. This person becomes your in-house expert and is equipped to train the rest of your staff. Rather than attempting to train every employee at once, we focus on empowering the person who will guide day-to-day adoption inside your business.

The goal isn't just to point out where features are located. It's to ensure your internal lead can confidently run the system during busy shifts and support their team when questions come up. When training mirrors daily workflows and builds skills step by step, adoption improves, errors decrease, and your staff feels fully prepared before go-live.

The recommended order for training your staff is:

  1. Owners and managers
  2. Front desk team
  3. Instructors and service providers

Start the Mindbody training process with the workflows your team uses most. Daily-use training is tailored to your specific business model and goals, so your staff builds confidence in the tasks that matter most to your operation.

Core training typically begins with:

  • Booking and check-in workflows
  • Membership sales
  • Refunds and exchanges
  • End-of-day reconciliation

From there, training expands based on how your business runs. A membership-based studio may spend more time on recurring billing. An appointment-driven spa may focus more heavily on scheduling logic and service add-ons. The goal is to ensure your team feels fully comfortable with the key workflows they'll perform every day.

In addition to guided onboarding sessions, Mindbody also offers on-demand learning resources and certification programs. Staff can complete these independently to deepen their knowledge, master advanced features, and continue building confidence long after go-live.

After core, daily-use training is complete, the focus shifts to more advanced growth tools, including:

These topics are typically introduced at a high level during onboarding, then expanded on after go-live by your Customer Success Manager. Once your team is comfortable running day-to-day operations, your CSM helps you explore reporting insights, refine marketing strategies, and activate outreach features that support long-term growth.

Ensuring your software migration supports growth

Switching software isn't just about moving data. It's about positioning your business for what's next.

Mindbody is the world's top booking platform connecting fitness, beauty, and wellness businesses with consumers. Over 20+ years, we've helped thousands of studios grow with powerful tools for booking, payments, marketing, and reporting.

Switching to Mindbody doesn't have to be complicated or disruptive. With a clear migration plan, hands-on guidance, and a proven client retention strategy, you can move to Mindbody smoothly without losing clients, revenue, or operational momentum. At Mindbody, we provide structured onboarding, expert support, and step-by-step migration resources to ensure your transition is seamless, efficient, and growth-focused from day one.

Ready to make the switch to Mindbody?

Get a Demo

Frequently asked questions about migrating to Mindbody

Can businesses migrate to Mindbody without losing clients or bookings?

Yes, businesses can migrate to Mindbody without losing clients or bookings when the migration includes proper data imports, booking validation, and a short parallel-run period.

Here’s how Mindbody ensures your bookings remain uninterrupted during a software migration:

  • Future appointments are imported before the go-live date
  • Billing cycles are verified in advance
  • Staff manually confirm key schedules
What data can be imported into Mindbody during a migration?

During a migration, studios can import client profiles, contact information, visit history, memberships, packages, account balances, gift cards, and future bookings.

Specifically, most migrations include:

  • Names, emails, phone numbers
  • Purchase history
  • Active and expired memberships
  • Class packs
  • Waivers
  • Stored credits
  • Upcoming appointments

Historical data also matters. It helps you:

  • Track lifetime value
  • Identify loyal clients
  • Spot churn risk
  • Run accurate performance reports
How long does it typically take to fully migrate into Mindbody?

It typically takes 30 days for a single location to fully migrate into Mindbody, depending on the size of your business and the complexity of your data.

Here’s a realistic software migration timeline for a single-location studio:

  • Week 1-2: Planning and configuration
  • Week 3: Training the trainer

  • Weeks 3–4: Data imports and go live

Multi-location businesses may require additional time for enterprise configurations and permission settings. More moving parts simply means more planning. The key is to choose a firm and realistic go-live date and build your timeline backward from there.

How do businesses communicate about switching to Mindbody to their clients?

Businesses communicate about switching to Mindbody by clearly explaining the benefits, setting expectations, and sharing simple next steps before launch day.

Your clients don’t need technical details. They need reassurance.

Here’s a simple communication sequence you can use:

30 days before launch

Email subject: Something new is coming

Tell clients:

  • You’re upgrading your booking system
  • Booking will become easier
  • Payments will be more seamless

Reassure them that:

  • Their memberships stay active
  • Their credits carry over
  • Future bookings remain secure

Launch day

Email subject: We’re live—activate your login

Celebrate the upgrade and provide clear next steps. This is when clients receive their login details.

Including:

  • Login link
  • Instructions to reset their password
  • Download link for the Mindbody app

Then highlight the benefits they’ll notice right away:

  • Easier booking
  • Faster checkout
  • Better account visibility

Keep it short. Clear steps win.

About the author:

A headshot photo of Ma-Keba Frye

Ma-Keba Frye

Senior Content Marketing Specialist

Mindbody

Ma-Keba is a fitness enthusiast and content marketer at Mindbody. Her passion for health and wellness, combined with her experience as a content writer in this field, allows her to create informative and engaging content that empowers individuals in the health and wellness industry.

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