How Re5 Wellness Customized Their Path with Mindbody

When Henry Hourani and his three business partners set out to launch Re5 Wellness & Recovery, their mission was clear: bring a holistic wellness and recovery center to Western Sydney that offers transformative services, such as the Infinity Lymphatic Suit, body sculpting, cryotherapy, hyperbaric oxygen therapy, and red light therapy, all under one roof. But to turn that vision into a thriving business, they needed more than just the right services—they needed the right tools. They found the flexibility, functionality, and customization they needed in Mindbody. 

Finding the right fit

Hourani and his team were looking for more than just a booking system—they needed a platform that could streamline daily operations, support a wide range of wellness services, and accommodate flexible membership options. “We wanted to offer our customers a choice,” Hourani explains, “in the sense that we wanted to offer single services to membership contracts, packages.” That meant finding more than just a booking system, but a partner that could help them sell and manage a solution tailored to their offerings. 

After evaluating several platforms, it became clear that most fell short. Alternatives didn’t have the best setup for membership options and weren’t as customizable as they would've liked. That’s when Mindbody emerged as the clear frontrunner.  

To meet their specific needs, the Mindbody team worked closely with Re5 to develop a tailored solution that seamlessly fits their membership structure. 

While the onboarding experience was initially overwhelming, Mindbody’s support quickly made a difference by providing step-by-step guidance, helping Re5 navigate the platform with confidence. Detailed follow-up notes after each interaction made it easy to implement what they’d learned. With this hands-on approach, the Re5 team quickly found their footing. 

How Mindbody delivers

Since launching Re5 Wellness & Recovery, the platform has become second nature to Hourani and his team. They're more confident than ever in their ability to manage the booking system and find it to be simple and easy to navigate. 

In addition to its simplicity, Mindbody has demonstrated excellence in other areas as well. The AI-powered support feature, which allows users to ask questions directly within the software, has proven to be incredibly valuable. Similarly, the backend plugins have enabled Re5 to easily integrate the platform with other software, serving as a crucial factor in achieving cost savings. 

Mindbody’s robust marketing tools have also become a key driver of growth, allowing for targeted messaging and lead nurturing. “I love the personalized messaging to customers, the direct marketing that we can email,” Hourani shares. Re5 has set up a range of automated marketing processes, such as promotional outreach to leads, which is already delivering positive results. As the business continues to grow, the team is eager to explore even more of the platform's capabilities. Reporting is a top priority, with Hourani noting its importance to Re5’s decision-making.  

"The more I use it, the more we love it"

Reflecting on his experience with Mindbody, Hourani describes it as a learning journey made significantly easier by the platform’s structured onboarding and responsive support. “I like to know exactly how to solve a problem so we can address it moving forward,” he explains. This guidance has helped him gain confidence and maintain control as the business continues to grow. 

Looking ahead, Hourani sees Mindbody playing a vital role in achieving their long-term goals, including refining their selling process, targeting new lines of business, and launching a referral program.  

For other business owners considering their options, Hourani offers a clear piece of advice: “The most important thing is knowing what you want. Mindbody can help you get there.” He emphasizes that Mindbody’s ability to customize is one of its greatest strengths, offering a wide range of functions that can be tailored to meet any business’s specific needs. “Once you understand how the platform works, you’ll appreciate everything it has to offer,” he adds. “The more I use it, the more we love it."