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Mindbody Video

Practical Advice on Reopening Your Fitness Business


As businesses prepare to reopen, they are encountering a world very different from the one they left only a few months ago. Changing customer expectations, new regulations, and the rise of virtual wellness have forever altered our industry. In this video, International Fitness Business Mentor Sabrina Polakoff talks to Mindbody’s Amnesty Coldwell about tried and tested tips for success. Sabrina is an expert in crisis management and has already helped fitness businesses across Europe to reopen safely and successfully in the wake of COVID-19. Amnesty and Sabrina cover a range of topics, including:

  • Advice on pricing and memberships
  • Ensuring that your clients return, and that you retain them for the long term
  • Adhering to government guidelines
  • Balancing online and in-person class schedules
  • Looking after your staff

For more reopening resources, download the Reboot Kit

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