Attract new customers

and fill your classes

Your business +

Learn how the MINDBODY and Under Armour® partnership can benefit your business.

Watch Overview

Millions of impressions (literally)

MyFitnessPal by Under Armour is the world’s leading nutrition tracker, with over 60 million registered users in the United States. Now you can reach people in your community and around the world who make health and fitness a routine—by listing your classes in MyFitnessPal.

Try it for free

After the free trial period ends, you'll only pay for performance.

When you do begin accruing fees, there will be a 10% fee for each purchase made through MyFitnessPal. If it doesn’t bring you any customers, you won’t pay a thing (and you’ll still get the exposure). You can turn the feature on and off at any time—there’s no commitment required.

What to expect next

  • 01

    Get ready

    Optimize your listing in the MINDBODY app. We’ll use that information for MyFitnessPal, so you don’t have to do any extra work.

  • 02

    Try it out

    Bookings made through MyFitnessPal are free during the current trial period. Say hello to new customers!

  • 03

    Stay in control

    You can manage your MyFitnessPal listing settings in your MINDBODY software.

Learn more

Check out our FAQs below, or fill out the form to have us give you a call.

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Frequently asked questions

When and how will I be billed?

You can list your classes for free during the current trial period. We’ll give you plenty of notice before we start charging fees for purchases made through a partner. After that, and once you’ve agreed in the software to participate, every purchase made through a partner (whether the customer is new or returning) is subject to a 10% fee

What control do I have over my listing?

Any edits you make to your MINDBODY app listing will also appear in MyFitnessPal. This includes your business description, address, phone number, class schedule, class names and class descriptions. Learn More

What do I need to be eligible to participate?

This feature is currently only available in the United States. In order to be listed in MyFitnessPal, your business must offer classes, have integrated payment processing and be listed in the MINDBODY app. The classes you have listed in the MINDBODY app will automatically appear in MyFitnessPal when you choose to participate. Appointment or arrival-only businesses will not be listed, however we hope to expand this offering to all business types and other countries in the future.

Why is this good for my business?

With so many digital marketing options available, it can be hard to know where to invest your budget to attract the right new customers—the ones who are most likely to stay. We’ve partnered with the largest digital health and fitness community in the world to put your business in front of people near you who make fitness and wellness a regular routine.

  1. List your classes to reach more people in your community.
  2. Attract and convert them to be loyal customers.
  3. It’s currently free, but even after the trial expires, you'll pay only for results. If we don’t deliver any customers to you, you'll pay nothing and still receive exposure through MyFitnessPal.

Why Under Armour and MyFitnessPal?

In addition to its apparel line, Under Armour powers the largest digital health & fitness community in the world, including apps like MapMyFitness and MyFitnessPal. MyFitnessPal is the leading calorie tracking app on the market, used by over 60 million Americans—that’s 1 in 5—with 55% of registered users 18-34 years old. This demographic and the size of the Under Armour community widen your reach and can drive results for your business.

Where will this be available?

MyFitnessPal launched a new section of their app that allows users to find, book and pay for classes nearby. MINDBODY businesses will have classes show up in this section. Learn More