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mindbody bold 2021

Here's Why Fitness Business Owners Should Join Us for BOLD 2021

By Bree Lewis

2020 was full of many unprecedented challenges for us all—everyone can agree on that. Few people understand the gravity of the negative impact of COVID-19 better than business owners. Being a business owner in 2021 is now a symbol of grit, true ingenuity, and ultimate sustainability. That same passion and perseverance are the foundation of this year's 2021 BOLD conference— the wellness event celebrating and building on the tenacity and fortitude that you’ve shown to overcome one of the world’s greatest challenges. 

The 2021 BOLD conference is three days of insightful breakout sessions, inspiring keynote speakers, and a celebration of what we all need this year—connection with others. Located in beautiful San Diego, CA from August 31 – September 2—this year's BOLD may look a little different, with a more intimate in-person event and a virtual attendance option—but the business education and tech know-how you'll get remain the best in the industry. We even have a free, limited virtual option available so everybody can get a little taste of what BOLD has to offer.  

Still unsure about whether you should attend? Here are the top four reasons you need to attend BOLD 2021:  

Feel creative with keynote speaker, Dan Levy

You won’t want to miss this keynote with Dan Levy, an Emmy® and Golden Globe winning writer, actor, director, and producer. He’s best known for his work on one of the most beloved shows on television, Schitt’s Creek, which he co-created with his father Eugene Levy. For its sixth and final season, the series received nine Emmy® wins, becoming the most awarded comedy series in a single year. The show also broke major records for being the first comedy or drama series to sweep all four acting categories and received the most wins for a comedy series in its final season. Levy and his father were also the first father-son pair to win Emmys in the same year and Levy tied the record for most wins by an individual in a single season with four total wins.

Build gratitude with keynote speaker, Jameela Jamil 

Actress and performer Jameela Jamil are a huge proponent for leadership and the women’s empowerment movement. Through her session, she will focus on practicing the same gratitude, self-respect, and self-pride that she teaches in her social media platform that currently attracts 1.3 million followers worldwide. Not only has she fueled the discussion for women’s empowerment, but her work has also led to stopping the promotion of toxic diet products to minors.  

Become a master at work-life balance with Anna Renderer La Fata

When you’re working on building your business AND being a parent and partner, it can feel like it’s just not possible to accomplish your goals while maintaining the other obligations in your life. But it is! Be sure to check out Anna’s session, where she’ll discuss strategies to help you balance your work and personal lives. You’ll also learn tactics to help you get clear on the vision and the “why” of your business, create open lines of communication, focus on the needle movers, create blocks of time for progress, and create an environment that fosters growth. 

Embrace diversity and inclusion in your business with Heather White

Heather C. White is an award-winning entrepreneur and lifestyle marketing strategist based in Boston. As CEO of TRILLFIT®, a boutique fitness studio and lifestyle brand, she works to brings diversity and inclusion to the wellness industry at large. She also serves as a Healthy Community Ambassador appointed by Mayor Walsh, bringing wellness programs to underserved neighborhoods. In her session, you’ll learn why the community feel of your business is one of the biggest reasons a customer might choose your business over your competitors. To some, your space might feel wonderful, but others may not feel they have a place there. This presentation will you walk through concrete tactics for developing a diversity and inclusion roadmap for your business. 

These four speakers, along with the rest of our sterling lineup, will undoubtedly only provide you with more positive skills and resources to continue to overcome the challenges of 2020, 2021, and beyond. Come check out these moving speakers and more! Check out our full BOLD 2021 agenda.  

Register for BOLD 2021 and save your seat today.

Register For Event

About the author:

bree lewis marketing content associate

Bree Lewis

Marketing Content Associate


Born and raised in a small mountain town just south of Yosemite National Park, Bree is an avid lover of health, wellness, and connecting to the outside world around us. As a Cal Poly English major alumn, she has a knack for books, writing, and all things words. In her free time, she enjoys being outside, drinking craft beers, and keeping life jazzy!


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