When it comes to email marketing, less is more. That is to say, sending a targeted email to less people is usually more effective than sending a general email to your entire contact list. In fact, Jupiter Research concludes that relevant emails drive 18 times more revenue than broadcast emails.
Erin Lombardo, co-owner at V Power Yoga in the warehouse district of downtown Columbus, Ohio, has an intro offer that works. To get new yogis in the door, V Power Yoga offers a new client special that they sell online, in the MINDBODY app and in person. But why has it worked so well for them? What’s the key to a great intro offer? Erin graciously sat down with us and let us in on how V Power Yoga’s intro offer has helped her business.
Did you know that your heart beats over 100,000 times per day, pumping up to 2,000 gallons of blood throughout your circulatory system? To maintain the reliability of your ticker, you must work to take care of all dimensions of your wellness including diet, physical activity routine and emotional health and wellness.