CrossFit NorCal
Industry: Fitness
Interviewed: Nicki Violetti, Owner
Open since: 2004
Using MINDBODY since: 2007
First Attended MBU: March 2008
Month Featured: September 2009
Services offered: 1-on-1 private training; small and large group training in CrossFit style; dedicated classes in Olympic style weightlifting
Website: www.norcalsc.com
NorCal Strength & Conditioning, also known as CrossFit NorCal, has used MINDBODY since fall of 2007 and attended MINDBODY University shortly thereafter, in spring of 2008. Like many businesses they had the passion and knowledge for the training services, but it was mostly trial and error when it came to business practices and business systems. Read how MBU helped owner Nicki Violetti learn best practices for her business.
"I firmly believe in investing in your business skills and spending time to work on your business and MBU provided a venue to do just that. And it completely transformed our business!"
"Our revenue increased 104% in the first quarter of 2009 as compared to 2008."
"A lot of businesses are hurting right now but with the help of MINDBODY we've experienced 100% growth over the last year!"
Read the CrossFit NorCal Success Story.
Studio 4 Pilates
Industry: Pilates
Interviewed: Amy Hoffmann, Part Owner
Open since: 2003
Using MINDBODY since: May 2008
First Attended MBU: October 2008
Month Featured: July 2009
Services offered: Floor and equipment Pilates classes, private appointments, teacher training, workshops and a studio boutique.
Website: www.studio4pilates.com
As fairly new users of the MINDBODY system, Studio 4 Pilates jumped in head first by attending MINDBODY University within 6 months of signing up for the software. They immediately realized the benefits of attending MBU as they have seen revenue increase an average of 15% per month. They have seen 25% more new clients per month, too!
“We were not using the integrated merchant account processing system, and shortly after seeing it's benefits at MBU, we added that feature to our system. This changed our lives dramatically!"
“We completely systemized our introductory session procedure which has helped Intro offer sales increase 51% over the last 3 months!”
Read the Studio 4 Pilates Success Story.
Om Sweet Om
Industry: Yoga
Interviewed: Gail Grossman, Owner
Open since: 2004
Using MINDBODY since: 2005
First Attended MBU: November 2006
Month Featured: May 2009
Services offered: Yoga classes, private appointments, teacher training, workshops and retail.
Website: www.omsweetomyoga.com
After attending the November 2006 MINDBODY University, Om Sweet Om saw their revenue increase substantially. They implemented strategies such as integrated merchant account processing, a new student introductory special, monthly auto-pays and more:
“Our revenues have steadily increased an average of 40% per year over the last 3 years and I attribute some of it to natural growth, but a lot of it to MINDBODY."
“I loved the marketing advice as well as the financial reporting advice, and all the changes that you have made over the last few years have made MINDBODY even better!”
Read the Om Sweet Om Success Story.
Kundalini Yoga East
Industry: Yoga
Interviewed: Sat Jivan Singh Khalsa & Sat Jivan Kaur Khalsa, Owners
Open since: 1971
Using MINDBODY since: 2000
First Attended MBU: November 2006
Month Featured: April 2009
Services offered: Yoga classes, teacher training, workshops, and retail.
Website: www.kundaliniyogaeast.com
Starting in 2007 Kundalini Yoga East worked very hard to integrate all of the recommendations they had received from the MINDBODY team at MINDBODY University and it made a dramatic difference in their level of success. Check out what they have to say about their path with MINDBODY and MBU:
"Every revenue category was up significantly over the year before. Our Teacher Training increased 100%, store sales were up over 30%, in-class revenue was up almost 40%."
